The Mac Observer

Skip navigational links

You're viewing an article in TMO's historic archive vault. Here, we've preserved the comments and how the site looked along with the article. Use this link to view the article on our current site:
Fortune Smiles On Apple's Comeback

Fortune Smiles On Apple's Comeback

by , 8:00 AM EST, March 8th, 2002

Fortune's Stewart Alsop thinks Apple has a shot at the business market. In a recent article titled, Apple, the Comeback Kid, Mr. Alsop says that the new iMac may get a lot of neckties looking at Apple again. Mr. Alsop also lists several facts which favor the reintroduction of Apple into the corporate office. He adds:

...What systems at our firm prevent me from using a Macintosh computer without asking our IT group for support? Microsoft has been kind enough to make its Windows products for the Macintosh, including an e-mail client that works with the Exchange server as well as a version of Internet Explorer. I can use the same Dave program that I have at home to get access to the file servers on our network. The only issue I've been able to identify is that I use a virtual private network (VPN) to get to the network when I'm not in the office; I haven't figured out how to get VPN access from the Macintosh.

Check out Stewart Alsop's article at Fortune's web site.

The Mac Observer Spin:

A casual look at the good press Apple has received for the new iMac might lead one to think that the new li'l iMac that could has garnered more good press than the original CRT-based model did during it's entire run. We could sit down and try to analyze the why and how Apple's new iMac attract such good publicity, but we would rather not try to stare at the gift horse's molars. Great press, like this Fortune piece, is just that; great press.

Recent Headlines - Updated July 8th

Tue,9:43 PM
Falling Sales Suggest Apple Watch Isn’t Resonating with Consumers
7:05 PM
Standalone Showtime Apps Hit Apple TV and App Store
4:30 PM
A Working Star Trek Communicator (Bluetooth) Handset
4:09 PM
SplashID Pro Lifetime Plan - $24.99
3:15 PM
2 Apple Watch Charging Stands for Travel Compared
1:09 PM
TMO Daily Observations 2015-07-07: Apple’s Product Packaging Rules, iOS 8.4 Home Sharing
11:38 AM
LEGO Ideas Brings Ada Lovelace, Analytic Engine to Life
10:07 AM
Apple’s Eddy Cue: Music Home Sharing Could Return in iOS 9
8:50 AM
Apple Music: Three Quick Tips!
Mon,9:29 PM
Amazon Cloud Drive Comes to iOS App Store
7:40 PM
PHATASS, the Prince Harvey Rap Album Recorded at an Apple Store
5:55 PM
An Electric Car Won this Year’s Pikes Peak Hill Climb
  • __________
  • Buy Stuff, Support TMO!
  • Podcast: Mac Geek Gab
  • Podcast: Apple Weekly Report
  • TMO on Twitter!