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NPR Reports On The Loss Of The Happy Mac

by , 9:00 AM EDT, August 29th, 2002

NPR's All Things Considered is known for its outstanding coverage of imporant events around the world. This week, that apparently includes such hot-button topics as Apple's decision to get rid of the Happy Mac icon during the startup of Mac OS X 10.2.

The news program aired an interview with Jonathan Duke of the Boston Macintosh Users' Group discussing the demise of the happy Mac icon that we've seen at startup for so many years."It was really tough to get angry with a computer that smiled back at you," Duke said on August 26th's All Things Considered segment, saying that the new Apple logo was "corporate" and that he'd miss the smiling Mac icon.

You can hear the interview in full at the NPR All Things Considered Web site. It includes comments from an Apple exec on the issue, and more from Jonathan Duke. You'll need a RealAudio-capable player to hear the stream.

The Mac Observer Spin:

We have yet to sound off on the demise of the Happy Mac icon, so it's a good thing that All Things Considered is on top of things. Replacing the Happy Mac with a washed out Apple logo may be good from a marketing standpoint, but we have heard many Mac users talk about how nice it is that their Macs smiled at them on start up. That's no longer the case.

As delighted as we are to see Apple get coverage, even coverage of this nature, we were surprised to hear the story on ATC. It seems lots of people are paying attention to what Apple is doing these days, especially with Jaguar. That's a Good Thing™.

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