Apple Extends Early Registration For WWDC, Touts Hands-On Labs, Enterprise

by , 4:15 PM EDT, April 27th, 2004

Apple has extended early registration for the World Wide Developer Conference (WWDC), moving the discount date back to May 14th. Early registration entitles developers to a US$300 discount on registration, as well as offering a 20% discount on what Apple calls a "WWDC E-ticket 5-Pack."

The company has also added information about Hands-On Labs that offer developers the opportunity to speak with Apple engineers one-on-one.

Lastly, Apple is also touting its Enterprise offerings for the WWDC. In an attempt to lure Enterprise and other IT developers to both the WWDC and the Mac platform, Apple is saying that "Apple engineers and industry-leading enterprise solution experts will present detailed technical sessions on developing, deploying, and managing enterprise applications using Mac OS X, Mac OS X Server, Xserve G5 and the Xserve RAID storage system."

A Little More Time to Save Big
The Apple Developer Connection is pleased to extend the WWDC 2004 Early Registration deadline to May 14, 2004. You now have two additional weeks to save $300 on your WWDC 2004 E-ticket or to invite your team and save 20% on a WWDC E-ticket 5-Pack. Plus, there's still time to get good airfare, book a great hotel room at a great price, and reserve a seat for yourself at one of the free pre-conference workshops.

Advice from the Experts
The Hands-On Labs at WWDC are the "hidden gems" of the conference, offering both formal and informal opportunities to get specific advice and assistance. You can schedule a one-on-one consultation focused on your application's UI, get tips and techniques for optimizing for the Power Mac G5, test drive the latest version of Apple's developer tools, or simply drop in for a casual chalk-talk with an Apple engineer. Be sure to bring your source code and your questions and take advantage of this valuable opportunity to get answers from the experts.

Develop, Deploy, and Manage: Enterprise IT at WWDC
In-house developers, system administrators, and IT managers won't want to miss WWDC 2004. Apple engineers and industry-leading enterprise solution experts will present detailed technical sessions on developing, deploying, and managing enterprise applications using Mac OS X, Mac OS X Server, Xserve G5 and the Xserve RAID storage system. Learn more about how coming to WWDC 2004 can help you make the most of your company's investment in Apple technologies.

You can get information on all of three subjects at the WWDC Web site.

The Mac Observer Spin:

We think the Enterprise market is an important one for Apple, and one that represents significant opportunities for growth. As we have noted many times in the last 24 months, Apple has been steadily, though quietly, increasing the effort and resources it expends in making the Mac a real player in the Enterprise and IT markets, and this new pitch at the WWDC is one of its most public moves, yet. We hope that it yields some results.

WWDC Information