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Analysts Expect Rosey 4Q Apple Earnings, But What About Mac?

Only on TMO - Analysts Expect Rosey 4Q Apple Earnings, But What About Mac?

by , 9:00 AM EDT, October 13th, 2004

Analysts expect Apple Computer (AAPL) to post a better-than-expected fiscal fourth-quarter profit when it reports earnings after the closing bell Wednesday. Continuing very strong sales of its iPod line of portable music players is expected to be the brightest part of its financial picture, but analysts will be looking for more direction from company executives on the health of its Macintosh computer line, which continues to lose ground in the personal computer market.

Analysts polled by Thomson First Call expect Apple to earn 18 cents a share, on US$2.1 billion in revenue, for its just-ending fiscal fourth quarter. During the same period a year ago, Apple earned 8 cents a share on revenue of $1.72 billion.

Some Wall Street analyst believe Apple will easily shatter the 18 cents a share consensus on word that its iPod product line sold better than expected in the quarter.

"I can see Apple reporting 20 cents a share for the (fiscal) fourth quarter," Paul Jackson, principal analyst at Forrester Research told The Mac Observer. "All through the just-ended quarter, you saw analysts re-adjusting upwards their iPod unit sales numbers. I think this is a clear sign things were better than expected and it will show in the earnings results."

Soleil Securities Group analyst Shannon Cross expects 1.1 million iPods were sold in the just-ended quarter. First Albany analyst Joel Wagonfeld is predicting 1.2 million for the quarter, as is Steve Milunovich, Global Technology Strategist at Merrill Lynch. Mr. Milunovich believes some 3.7 million iPods were probably sold in the fiscal year that ended Sept. 30.

"Demand for Apple's new, fourth-generation white iPod has remained strong," said Mr. Wagonfeld. "Constraints on one-inch hard drives (used in the iPod and iPod mini) have improved considerably, so there shouldn't be as much of an issue that product is somewhat readily available."

Mac sales somewhat a concern, analyst say

Analysts will be looking at numbers of Mac sales for the quarter to determine if CPU sales are still strong and if the late launch of the G5 iMac hurt sales.

"Did PowerBook and iBook sales stay strong in the quarter? I'll be looking at that," said Piper Jaffray analyst Gene Munster. "Are professionals still buying G5 Power Mac systems? I'm concerned if that product line sold well. But one of my concerns is if the late-shipping G5 iMac had a negative impact."

Apple's new iMac desktop model didn't launch until September, missing the critical back-to-school selling season. In addition, the company publicly admitted in June a new iMac would be coming soon, but that delays in getting the Power Mac G5 processor from its producer, IBM, was slowing down it's release. As a result, many customers who would have possibly bought an G4 iMac held off, in large part because the older model was not available.

The company told Wall Street the delay wouldn't hurt fourth-quarter profits, but that was little comfort to those already worried about Apple's eroding share of the PC market, which currently stands at under 2% worldwide and under 3% in the U.S.

"We'll see if it hurt sales or not," said Mr. Wagonfeld. "It's one of many questions."

Mr. Milunovich thinks that the success of the iPod and iPod mini is likely to translate into somewhat higher Mac sales. In a report earlier this month, Mr. Milunovich said the 'halo effect' of the iPod could allow Apple to "gain small increments of PC share. Even half a point of market share is about $1 billion in sales."

"Apple's story is no longer predicated solely on the iPod," Mr. Wagonfeld wrote in a report to his clients. "A major reason why we turned more positive on the story was last quarter's evidence that Apple's core computer business was holding up better than expected...The 'halo effect' is having a positive impact on their businesses."

Moving forward

Without even blinking, analysts will quickly forget what appears will be positive news about the previous quarter and look for direction from Apple executives about the crucial holiday quarter. Questions will include:

- What many iPods does Apple expect to sell this quarter?

- Does Apple have a good enough supply of the portable music players?

- How are G5 iMac sales at present?

- Does Apple have enough G5 iMacs to meet the holiday demand?

- Are iTunes Music store sales still as strong as the previous quarter?

- What is Apple expecting in terms of iPod sales to Hewlett-Packard?

"These are all questions we'll be looking for guidance on," said Mr. Munster. "This is a crucial quarter where Apple gets a lot of their consumer business and there's no doubt Apple is largely a consumer business."

Apple will discuss its fourth quarter results and give a picture of its outlook for the holiday first quarter during a conference call that will be broadcast live via QuickTime at 5pm EDT. As always, The Mac Observer will provide in-depth coverage.

Observer Comments

Show: Subjects Only | Full Comments
View Name:RealityCheck -   Troll Posts: 392 Joined: 06 May 2004
Subject: Can't Wait To Hear About More Market Share Decline
Close Name:Small White Car Posts: 1960 Joined: 02 Jul 2004
Subject:

If PC sales are really in a slump...
http://www.macobserver.com/article/2004/10/12.1.shtml
...then there probably WILL be a slowdown in Mac sales.

Of course, I don't understand how that will change market share since everyone is selling less computers.

Must be that new math...

Close Name:Guest
Subject: In the numbers

How about XServe sales? It seems to me that they just might be a real bright spot this year.

Cheers!

Close Name:Guest
Subject: I don't think anybody cares anymore..

About delining market share. Blame the iPod, cause ever since I got my iPod I don't care about market share.

If Apple only sold 5 iMac G5s. That would equal 5 very happy Mac Kachaubos and that is all that really matters.

Close Name:Guest
Subject: Yeah and Apple is the ONLY company shipping work over

seas. Sigh.

Now I'm going to ask you a simple question. Tell me RC what if anything can Apple do to please you?

"All glory and praise to ALLAH"

Cleric jim

Close Name:Guest
Subject: Can't Wait to Hear About Revenue and Income Increase

Sorry, RC, but investors don't measure a company's success only by market share. There are some other numbers, such as revenue, income, and unit shipments that they consider. Maybe when you're old enough to buy stocks, you'll understand what investors look for.

Close Name:Guest
Subject: I like to poke fun at Apple...

I really think they could do better in marketing their computer products to mainstream America. And when the world is looking for an alternative to MS, and Apple's market share continues to decline the Apple is definately wearing a dunce hat.

I don't care anymore about the market share thing; Apple is making money, what the heck.

Close Name:AFCdtLoeb Posts: 2533 Joined: 20 Jul 2004
Subject:

Ferrari's market share is probably in the tenths or hundredths of a percent, yet they are fantastically profitable, have been around for more than a hundred years, and are without a doubt the most well known name in the automotive world. Market share isn't important. Mind share is.

Close Name:Guest
Subject:

Quote
AFCdtLoeb wrote:
Ferrari's market share is probably in the tenths or hundredths of a percent, yet they are fantastically profitable, have been around for more than a hundred years, and are without a doubt the most well known name in the automotive world.


First, I'm not convinced that Ferrari is "fantastically profitable." I looked around and found some statistics showing Ferrari yearly profits at about 22 million euros in 2002. I'm not sure I'd call that "fantastically profitable"--profitable, yes, in no danger of going out of business, definitely.

Quote
AFCdtLoeb wrote:
Market share isn't important. Mind share is.


And the "Internet Economy" lives on.

The ability to translate Mind Share into profits (ie, sales) is important. Mind share, but no way to capitalize on it, is useless. Lots of the old dot-coms had terrific mind share. They're no longer with us because they couldn't figure out how to turn that mind share into money.

Close Name:Guest
Subject: True..but Apple has been around before and since the Dot

Com era, and is still kicking and strong by all accounts. So?


"All glory and praiset to Allah"

Cleric jim

Close Name:John@was Posts: 15 Joined: 24 Jun 2004
Subject: RC needs to reveal who else he doesn't like

Quote
Guest wrote:
seas. Sigh.

Now I'm going to ask you a simple question. Tell me RC what if anything can Apple do to please you?


I just want to know what other company has caused a bunch in RC's shorts. In the months he's been bitching about Apple, I've seen my investment in Apple TRIPLE! I'm looking for another stock to help diversify.

Close Name:JTHapp Posts: 12 Joined: 08 Sep 2004
Subject: good indicators

Well early reporting on CNBC indicate VERY HEALTHY profits for Apple....

Close Name:Guest
Subject: We already knew that the late intro of the G5 iMac was going

...to hurt sales, so a market share decline would not be out of order, by any reasonable analysis. No fanboyism necessary. And, no Disreality Check necessary either to predict the obvious. As for sweatshops in China, haven't you noticed, Dell makes their PCs there too. I know, my best college buddy was the Dell lawyer who laid the groundwork for their first factory. And, doesn't Apple still make something in Ireland, or did they close that?

Close Name:Creole Posts: 551 Joined: 25 Apr 2002
Subject: I agree with RC

You know, I think he's got a point here. Increased revenue, unit shipments, and profit are all classic tell-tale signs that any business is about to go bankrupt. If only Apple would stop being so innovative and popular, maybe they'd get the idea that some troll on TMO doesn't like them and decided to turn off all the lights in their retail stores like that were suppose to two years after they were first opened and tell everyone to stop coming to work like they were suppose to almost twenty-one years ago.

Close Name:Guest
Subject: Economies of scale

remember... as more macs are produced, they get cheaper and cheaper as R/D and fixed costs are divided by more and more units.

So there's a snowball effect as the marketshare hits 4, 5, 6 percent.. where you're talking about a DOUBLING of production of macs which means there's a HALVING of fixed costs per mac.. which means....

macs get cheaper..

and costs come down (or profit margins climb upwards)...

the first 10% is the hardest

everyone like my math..?

The point is.. for apple total production is a big deal.. any increase in total production means lower fixed costs per unit, which means more affordable macs..

For Dell to increase by 500,000 units and apple to increase by 500,000 units, who do you think will garner a better cost cut? Apple, of course!

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