The Mac Observer

Skip navigational links

You're viewing an article in TMO's historic archive vault. Here, we've preserved the comments and how the site looked along with the article. Use this link to view the article on our current site:
Apple VP: PowerBook G5 "the Mother of All Thermal Challenges"

First on TMO - Apple VP: PowerBook G5 "the Mother of All Thermal Challenges"

by , 8:00 PM EST, January 12th, 2005

When Rob Steerum of Fulcrum Global Partners asked Tim Cook, Apple's VP of Worldwide Sales and Operations, about the chances of a G5-based PowerBook anytime soon, Mr. Cook admitted Wednesday such a project "would be the mother of all thermal challenges."

When asked if he meant there will never be a G5-powered PowerBook, Mr. Cook said, "I don't want to go further in the comment."

The comments came during Apple's conference call Wednesday discussing its first quarter fiscal earnings with analysts.

Mobile users have already been waiting a year and a half for Apple to pack the processor that powers its pro towers into Apple's pro laptop. It took Apple two years, however, to find a way to take the G4 processor and pack it into portable form.

In September of 2003, Spanish Web site CincoDias quoted Apple CEO Steve Jobs as saying he hoped Apple could release a PowerBook G5 "by the end of [2004]."

Two months later, in November, Dave Russell, director of product marketing for portables and wireless at Apple, told Computerworld that Apple "would like" to fit a G5 into a PowerBook, but that the biggest obstacle was cooling the processor. One only needs to watch how liquid cooling (QuickTime 1.6MB) enables the G5 processor to survive in the aluminum Power Mac tower to realize that packing such a system into a laptop is a daunting task. "We certainly want to [offer a PowerBook G5]," Russell said at the time. "But it's going to be a while. We think the G4 has a very long life in the PowerBook."

In February of 2004, Peter Glaskowsky of the Microprocessor Report told MacMinute that IBM's PowerPC 970FX--the latest iteration of the G5 processor found in today's high-end Power Mac G5 systems--offers the basic power consumption features needed for a laptop. At the time, Glaskowsky said he believed a PowerBook G5 would debut by the summer. It never did.

In an April 19, 2004 interview with BBC News, Apple VP Greg Joswiak commented that, "In the very long run, the G5 is part of our long term processor roadmap, but it will be some time before that processor will be in a notebook."

Recent Headlines - Updated April 27th

Mon,6:10 PM
MCX Member Best Buy To Accept Apple Pay
5:55 PM
SKEYE Nano Drone Fits in Your Hand: $34.99
5:33 PM
Tim Cook: Apple Watch Coming to Other Countries in Late June
5:15 PM
Apple Bumps Dividend 11 Percent, Expands Shareholder Returns to $200 Billion
5:01 PM
Apple Reports Record 2nd Quarter with 61.1 Million iPhones Sold
2:04 PM
TMO Daily Observations 2015-04-27: Apple Watch Heart Rate Tracking and Band Limitations
11:31 AM
Here’s the Airlines Supporting Apple Watch
10:29 AM
Discover Coming to Apple Pay this Fall
9:28 AM
Apple’s iTunes Store gets Red Cross Donation Page for Nepal Earthquake Support
8:59 AM
AAPL Q2 2015 Earnings Report Set for Today
8:46 AM
Apple Watch Battery Straps Likely Not to Work
Sun,5:55 PM
Apple Watch Apps can’t Track Heart Rate and it’s all HealthKit’s Fault
  • __________
  • Buy Stuff, Support TMO!
  • Podcast: Mac Geek Gab
  • Podcast: Apple Weekly Report
  • TMO on Twitter!