The Evolution of a Mouse
The Evolution of a Mouse
by , 3:40 PM EDT, August 4th, 2005
BusinessWeek's Arik Hesseldahl has written a new column looking at the evolution of Apple's mouse, the latest version of which debuted on Tuesday in the form of the Mighty Mouse. He describes it as "a bold stroke: The computer maker best known for its innovative designs has broken with a single-button mouse tradition that dates back to the 1984 launch of the original Macintosh computer ... Naturally, Apple's outspoken adherents are either aglow or aghast."
Mr. Hesseldahl quotes analyst Rob Enderle of The Enderle Group, who noted that "adding a second button and a trackball to the mouse is neither innovative nor unique. These are things that others were doing in the mid-1990s." Still, Mr. Enderle praised the move as one that will help bring more switchers to the Mac fold.
Compared to the "hockey puck" mouse that Apple debuted with the first iMac in 1998, of course, Mr. Hesseldahl feels that Apple has taken a smart, iterative step forward from the single-button optical mouse that Apple released in 2000. A wireless version of that one appeared in 2002. When asked about a wireless Mighty Mouse, Apple product manager David Moody would only reply: "We haven't announced one yet."
Observer Comments
Indeed, although there have been plenty of 2 button mice with scrollwheels, I'm yet to see one that:
Looks as elegant as Apples - particulalrly the way, they've managed to keep the outer shell all one piece
Uses a a trackball kind of thing instaed of a wheel - seems like a much more sensible idea.
Thu Aug 04, 2005 5:46 pm Subject: It's not about the mouse
What Apple does so well is to design products from the point of view of the _user_, not the engineer. The current Apple Pro Mouse is not a one-button mouse, there is no button to push, the USER presses the mouse.
Now the Mighty Mouse is not a "two-button" mouse. What matters is whether the user presses the mouse with the index finger or the middle finger.
This is what Apple has gotten right, as usual. The focus is on how the user behaves, not on how the device is manipulated.
Brilliant!
Fri Aug 05, 2005 12:42 am Subject: Why do mainstream journalists keep quoting Rob Enderle?
Fri Aug 05, 2005 4:02 pm Subject: Give me a break!
QuoteThe implication being that those companies in the 90's were innovating, and that's 100% pure bunk. They were copying Apple by adding a mouse in the first place! And since Apple held a patent on the one-button design, they had to add the second button. They didn't have a choice.Rob Enderle wrote:
adding a second button and a trackball to the mouse is neither innovative nor unique. These are things that others were doing in the mid-1990s.
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