The Mac Observer

Skip navigational links

You're viewing an article in TMO's historic archive vault. Here, we've preserved the comments and how the site looked along with the article. Use this link to view the article on our current site:
Apple Acquires Proximity

Apple Acquires Proximity

by , 9:15 AM EST, December 5th, 2006

The broadcast media asset management company Proximity announced on Monday that is has been purchased by Apple Computer. The company's artbox workgroup and artbox enterprise are commonly used by TV networks to track and manage media clips.

Proximity's Web site states "We are pleased to announce that all Proximity technology and intellectual property, including artbox workgroup and artbox enterprise, was recently acquired by Apple." Customers with existing support agreements will be contacted by Apple.

Apple's track record of purchasing media-related companies goes back several years, and the acquisition of Proximity helps solidify the company's position in the video software market.

Terms of the deal were not disclosed.

Digg!

Recent Headlines - Updated May 31st

Mon,12:40 PM
Three Ways to Protect your Apple Watch (and One Way Not To)
Tue,2:15 PM
TMO Background Mode: Interview With Time, Fortune & Now Apple 3.0 Journalist Philip Elmer-DeWitt
1:38 PM
TMO Daily Observations 2016-05-31: EU Social Network Censorship, VocalIQ and Siri
9:24 AM
VocalIQ is Apple’s Key to Keeping Siri Relevant
Mon,8:00 AM
Enjoy Your Memorial Day
Sun,11:53 AM
MGG 607: The Pocket Dial Conspiracy
Fri,9:47 PM
The Pros and Cons of a Proprietary Apple Car Charger
6:59 PM
VirnetX Wants to Shut Down FaceTime, but it Won’t Happen
5:45 PM
Star Wars: Force Awakens Soundtrack LPs Will Feature Built-in Holograms—Really
5:45 PM
It Could Happen - Universally Autonomous Cars Could Fail in the Marketplace
5:36 PM
Record Your Mac’s Screen with iShowU Instant: $12
1:49 PM
TMO Daily Observations 2016-05-27: Apple’s Car Charging Plans, Eddy Cue’s Time Warner Deal
  • __________
  • Buy Stuff, Support TMO!
  • Podcast: Mac Geek Gab
  • Podcast: Apple Weekly Report
  • TMO on Twitter!