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CompUSA to Close 100 Stores

by , 4:55 PM EST, February 23rd, 2007

Shoppers looking for new Macs will have fewer retail options now that it appears that CompUSA plans to close a significant number of its stores nation wide. The electronics retailer is undergoing a comprehensive restructuring led by its new CEO and president Roma Ross, according to Twice.

The changes to the company include phasing out several senior executives and closing some stores and regional offices around the United States. CompUSA isn't saying exactly how many stores will be shuttered, but The Consumerist claims an anonymous insider said that 100 of the 229 stores are on the list.

If so, that could translate into bad news for prospective Mac buyers that don't have an Apple Store or Authorized Apple Reseller in their area. Apple's "store within a store" deal with CompUSA has placed Apple employees in many of the retailer's locations offering an alternative location to get hands-on time with Macs and make purchases with the help of Apple-trained staff.

CompUSA executives are taking the restructuring path to help bring expenses back under control and to improve the company's position in relation to competitors like Best Buy, Circuit City, and Wal-Mart. There is no word on when store locations may start shutting down.

[Thanks to TMO reader Brian Caldwell for the heads up.]

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Observer Comments

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View Name:Guest
Subject: Bad News?
View Name:Guest
Subject: Unfortunately...
View Name:Guest
Subject: CompUSA
Close Name:Terrin Posts: 350 Joined: 29 Jan 2006
Subject:

In Ann Arbor Michigan, the CompUSA store is a decent place to buy a Mac. There is a dedicated Mac guy working there. Software selection at the store, however, stinks.

Even though I liked the CompUSA's store within a store concept, as it was certainly better then the previous efforts at Best Buy, Sears, and Circuit City, I just do not think CompUSA offers a really compelling reason to go to most of their stores. For instance, right next door to the CompUSA in Ann Arbor, is a BestBuy. BestBuy has better deals on most PCs (which I do not use), and generally a better selection as well. Moreover, the sales people do not work on commission, and on top of that you can check out TVs and other electronic products.

If I was running CompUSA I would have tried to stock the store with more high end unique computer related items that cannot be found elseplace.

I also think the store within a store concept really saved Apple's bacon because it happened at a time when Apple didn't have its own retail presence, and all its other retailers stank. With Apple's own stores, CompUSA's stores really are only needed in areas where there are no Apple stores.

Close Name:Docster87 Posts: 8 Joined: 10 Sep 2006
Subject: clearwater, fl

I like the Clearwater, FL CompUSA. I bought my Mac there. I went to one of Tampa's two CompUSA's expecting something better (bigger city) and was disappointed since it was worse than Clearwater's. Not to take anything away from the one in Clearwater, it is pretty good.

View Name:Guest
Subject: Tough on CompUSA if they have an Apple Store nearby
Close Name:kirkules Posts: 7 Joined: 06 Jan 2005
Subject: Everything on Rebate

Buying things on rebate is something I avoid and yet walking into a CompUSA seems to require a rebate deal.

View Name:Guest
Subject: Exactly
View Name:Guest
Subject: Salespeople
View Name:Guest
Subject: Good news
View Name:Guest
Subject: HAHAHA!
View Name:Guest
Subject: Mini-Genius Bar
View Name:Guest
Subject: Good riddance. No big loss. Servers them right.
Close Name:Tik Tok Posts: 15 Joined: 05 Oct 2005
Subject: Your Experience May Vary

In Sacramento, we have an Apple Store, but the CompUSA outlet is an excellent venue for Mac-related stuff. Their head Apple guy comes to our user group meetings to give presentations on new products; he offers training classes on Mac-related software; and constantly is putting up discounts (not rebates) on things like .Mac accounts, etc. To me, the good experiences I've had at CompUSA are due to good people there, and it's probably certain that the bad experiences others have had at their outlets are because the Apple reps there don't know their jobs. (No pun intended.) For us, if they shut this particular store, it will be much harder to get the Apple store folks to provide good service.

View Name:Guest
Subject: interesting write up
View Name:Guest
Subject: hey terrin
View Name:Guest
Subject: byebye
View Name:Guest
Subject:
View Name:Guest
Subject: Good Comp in Indy
Close Name:kenaustus Posts: 601 Joined: 27 Jun 2003
Subject: My experience has been good

There is a genuine Apple Rep in the Tulsa store - paid by Apple - and he knows the products inside and out. I've seen him demo Macs to customers and he is a natural teacher, which I consider to be the most important factor in getting a customer to switch to Apples. We are rumored to have an Apple Store opening some day (probably in the distant future) and I'm hoping this guy moves there when they open.

As for CompUSA in general, I think one major problem is the store layout. The Apple area is hidden in a back corner - well hidden - when it should be clearly visible when the customer walks in the front door. In all fairness, the Sony area is also in the back, but not as well hidden. There store layout is probably as much to blame for their problems as any other factor,

View Name:Guest
Subject: Gaithersburg, Maryland CompUsa
View Name:Guest
Subject: COMP USA
Close Name:Intruder -   TMO Mac Specialist Posts: 2836 Joined: 07 Jul 2004
Subject: Re: Gaithersburg, Maryland CompUsa

Quote
Anonymous wrote:
My growing business is a Mac Shop and we spend $120,000 to $180,000 per year in Mac equipment-The Apple rep they finally got was a pathological fabricator, and Mgmt. could not have cared less about the volume of Merchandise leaving their shop. Worse, I always spent 30% of those numbers on "platinum Warranties" and have NEVER had one honored appropriately-it is always a fight. I have had some great Sales Managers through in lots of peripherl goodies and if Apple would get it in thei tight heads about regaining Marketshare they will learn to discount or do SOMETHING for the high volume, recurring customer that Comp USA never got. I hate to see them go because any competition is good for the consumer but they are reaping what they have sown!!!


With those purchases you should be working with Apple Enterprise, not the local shops. You will get a better discount from the enterprise division.

View Name:Guest
Subject: Store layout..
View Name:Guest
Subject: Tru Tru
Close Name:yakirz Posts: 435 Joined: 22 Nov 2002
Subject: Vaya con Dios!

I used to go to the Augusta, Georgia, CompUSA regularly. They really have an unpleasant attitude, and i don't care to return anytime soon. I wouldn't be crushed if they left; they're the only Mac store in Augusta, but there's always the Apple Store in Atlanta, and online.

The other night I needed a 00 Philips screwdriver to install RAM in my MacBook. I looked all over, and couldn't find it. I asked, and was told they'd only have something like that "in a large tool collection."

I asked the tech center to borrow theirs, and after ignoring me for several minutes, he said I could use it "RIGHT HERE ONLY," as if he thought I'd run off with it. So I just left, to hell with them.

I found a single 00 at Sears, for $2.43.

View Name:Guest
Subject: comp usa
View Name:Guest
Subject:
View Name:Guest
Subject: I also fail to see what is wrong with this...
Close Name:mshoaf Posts: 113 Joined: 02 Dec 2002
Subject: Rebates

I do rebates fairly often, but I have zero success in getting CompUSA to pay out on either of the 2 I sent off. The store closest to my house (Mesquite, TX) is one that's closing, and it certainly serves them right. The staff is generally unpleasant (not just the Mac-specific stuff), and the whole store is very shop-worn and cluttered. There is a Fry's a couple exits up the highway and two Apple stores not far beyond that... guess who gets my business!

View Name:Guest
Subject: Whats actually going on....
View Name:Guest
Subject: It's 126 store locations closing...
View Name:Guest
Subject: Not a Loss
View Name:Guest
Subject:
View Name:Guest
Subject: Good Riddance Comp USA
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