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Hungarian Group Hungry for Apple

by , 9:05 AM EDT, March 17th, 2008

A group of Apple fans in Hungary is hoping to convince the Cupertino company to open its own offices and stores in the country. In an open letter to Apple, the group asked the company to ramp up its presence in Hungary and to bring services available elsewhere, like the iTunes Store, to the country.

"Apple is now a major luxury brand in computer electronics, but not in Hungary. As you may or may not know, there is Apple in California, and there is Apple in Hungary -- and the two are different," the group said. "The brand's representation and distribution in Hungary are exclusively managed by a wholesaler, HDSys LLC (which is owned by MDS Holdings) and by a handful of retail stores who buy from the wholesaler."

The group is hoping that along with the iTunes Store, Apple will give them a localized version of Mac OS X and improve product and parts inventories locally.

"Also, it is your interest to set up your Hungarian company and a branch office, through which you could make deals with CD/DVD publishers, launch the iTunes Store that people actually intend to use (believe me, most of us do), do proper marketing, so that people get to know what Apple really stands for," the group said.

Apple has not responded to the open letter.

Observer Comments

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Close Name:Bosco Posts: 1002 Joined: 03 Jun 2002
Mon Mar 17, 2008 10:43 am Subject: Idea for them...

Have they considered a Hungar strike? Basically, they would promise not to eat until Apple commits to a proper marketing presence and opens the iTunes store in their country. The UN would immediately send in doctors to monitor the health of the Hungar strikers. About 3 weeks in, their condition would become so serious that Apple would have to act, not because it's good PR, but because the deaths of 100 Hungar strikers would surely mean the collapse of their market in Hungary. Well, maybe Apple wouldn't have to act, but their little distributor in the country would. They can't possibly make a business on Reader Rabbit alone.


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Close Name:Guest
Mon Mar 17, 2008 2:02 pm Subject: apple sux

apple sux seriously

itunes too

poor ppl


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Close Name:Intruder -   TMO Mac Specialist Posts: 3149 Joined: 07 Jul 2004
Mon Mar 17, 2008 10:51 pm Subject: Re: apple sux

Quote
Anonymous wrote:
apple sux seriously

itunes too

poor ppl


If you used a Mac, it would have caught your spelling mistakes.


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Close Name:Guest
Mon Mar 17, 2008 11:36 pm Subject: I gave a Mac SE to two Hungarian students back in 1991...

... while I lived in Washington DC. They saw my flyer for a Mac for sale at Georgetown Univ., and came to look at it, and then gave me their sob story that they were broke Hungarian students and how they love the Mac, and how they can't get Macs in Hungary, and could I give it to them for free?

Of course, I gave it to them, and guess what, do you think they ever sent me an email or card of thanks? Nope, nada.


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Close Name:LaurieF -   TMO Forum Mod Posts: 3547 Joined: 15 Jun 2001
Wed Mar 19, 2008 3:30 am Subject:

There's an old saying in Tennessee. I know it's in Texas, probably in Tennessee, that says: Fool me once, shame on — shame on you. Fool me — you can't get fooled again.


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Close Name:Guest
Fri Mar 21, 2008 4:52 am Subject: free mac for hungarians

First of all, thanks for the Mac SE in the name of all hungarian Mac lovers!
The fact, they didn't send you a thank you letter, doesn't reduce the coolness what you did back in '91.


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