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Jupiter Research Analyst: Three Apple Myths in the Enterprise

by , 4:45 PM EDT, April 14th, 2008

Three myths about Apple products still persist in the enterprise, and the truth is that Apple systems now offer a reasonable alternative to Windows, according to Jupiter Research Analyst Michael Gartenberg on Monday.

The first myth is that Macs are more expensive than PCs. "In many cases, comparable Apple systems are priced similarly or in some cases are even cheaper than their competition," Mr. Gartenberg noted.

The second myth is that there is a lack of software for the Mac. The analyst noted that there is actually an abundance of business software now available for the Mac. In addition, the Mac OS X strict adherence to standards means that most Internet-based applications run without changes. "While there might be a specific application lacking that can hold back some deployments, most organizations might never hit that wall," he wrote.

Finally, the Big Myth, is that the Apple architecture is based on proprietary protocols. "While that was certainly true in the past, it is not an accurate portrayal of Apple today," Mr. Gartenberg concluded. "Today, Apple is one of the most standards driven operating systems you can purchase."

The Mac has come a long way since the long distant past of the "Chatty AppleTalk" and network incompatibility myths that were used as convenient, administrative roadblocks by hostile IT managers. Mr. Gartenberg properly pointed out how far Apple has come and the real utility of Mac OS X in the enterprise.

Mr. Gartenberg's final advice: "Apple systems can be a seamless fit for many organizations. Time to get over the myths and take a closer look."

Observer Comments

Show: Subjects Only | Full Comments
Close Name:Sir Harry Flashman Posts: 792 Joined: 08 Feb 2007
Subject: Might as well get this out of the way

I am going to say this as a public service because the trolls are mired down in the Psystar topic. "Macs can not be used in the enterprise market because they cost too much, there is no business software available, and that Macs use proprietary protocals"

Close Name:danthemason Posts: 938 Joined: 04 May 2006
Subject: Public Service

Harry, baby there is a lot of public out here, and I see no service in your post.

Close Name:Intruder -   TMO Mac Specialist Posts: 3149 Joined: 07 Jul 2004
Subject:

Just saving the trolls time.

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