The Mac Observer

Skip navigational links

The Devil's Advocate - The Pyramid iMac [TMO Scoop]
by - August 26th, 2004

Today a little something new, and old, from Apple. On August 24, 2004, the United States Patent and Trademark Office (USTPO) issued United States Patent Number D494,971 to Apple Computer, Inc. for a "Display device with a moveable assembly," which was filed on October 3, 2003. This is a division of an application first filed on November 8, 2001. Steven Jobs was the first named inventor along with Jonathan Ive and multitude of others.

This is a design patent for "[t]he ornamental design for a display device with a moveable assembly." We've seen some of the wacky iMac versions Apple considered before. There were the snake and double-hinged iMacs. This latest design combines the double-hinged design with a pyramid base:


Figures from Apple's pyramid iMac patent application

Perhaps Apple thought going with the snake neck on the pyramid would be too thematic? It's not clear what the late October 3, 2003 division filing suggests (i.e., this application was filed significantly after the "sunflower" iMac was released in January of 2002). Does it mean this is a design that's being considered for the next iMac? Doubtful. At least I hope not; it seems rather homely.

Of less fanciful note, Apple also received design patents on its "nose cone" eMac and Aluminum PowerBook designs:


Figures from the eMac and Aluminum PowerBook patent applications

So what relevance does this pyramid filing have? Probably none. I, mostly, like this stuff just to get an idea of how wild Apple is willing to dream these days. And the good news is that they're willing to dream pretty big and wild things. In some ways, Apple is like the Wonka candy factory of the tech world. They develop designs that border on magic and inspire fun, curiosity and interest in what would otherwise be a really boring-as-all-hell industry.

is an attorney. Please don't hold that against him. This work does not necessarily reflect the views and/or opinions of The Mac Observer, any third parties, or even John for that matter. No assertions of fact are being made, but rather the reader is simply asked to consider the possibilities.

You can send your comments directly to me, or you can also post your comments below.

Most Recent Columns From The Devil's Advocate

The Devil's Advocate Archives

Recent Headlines - Updated March 31st

Tue,7:54 PM
Game of War: How to Play and Win a Casino Event
5:46 PM
Jeff’s Comprehensive Mac Backup Guide
5:20 PM
Add Up to 128GB of Storage to Your Macbook With The Nifty Drive: $32.99
3:15 PM
The New Microsoft Surface 3 Tablet Hits the Mark
1:40 PM
Satechi 10 Port Premium Aluminum USB 3 Hub Includes Charging Ports
1:35 PM
TMO Daily Observations 2015-03-31: Tidal’s Entry into the Streaming Music Game
11:55 AM
Amazon Wants to Turn You Home into a Web Store with Dash Buttons
11:05 AM
Adonit, Evernote Intro Higher Precision Jot Script 2 iPad Stylus
9:14 AM
Facebook is Tracking You Even if You Don’t Have an Account
Mon,9:12 PM
Musicians Launch ‘Tidal’ Streaming Music Service to Reestablish Value of Music
8:40 PM
Apple Retail Expands Trade-Ins to Non-Apple Phones
7:13 PM
ifoAppleStore Calls it Quits, ‘My Work Is Done’
  • __________
  • Buy Stuff, Support TMO!
  • Podcast: Mac Geek Gab
  • Podcast: Apple Weekly Report
  • TMO on Twitter!