January 11th, 2000

[2:00 PM] Google Launches Mac Specific Search Engine by Staff Google.com has announced a new Apple/Mac related search engine. Google.com is a search engine that has sought to bring in new visitors by offering specialized engines targeting specific topics. Their Apple/Mac related search engine joins a Linux based search engine and a US Government based search engine. According to Google.com: Google, one of the fastest growing search destination sites on the World Wide Web, today announced a new Apple-specific search engine specifically tailored to deliver highly targeted results related to Apple Computer and the Macintosh computing platform. The new Apple-specific search engine makes searching for everything from Apple's corporate information to product-related news faster and easier. The new Apple search engine is based on Google's award-winning advanced search technology, which features an easy-to-use interface and a sophisticated mathematical algorithm designed to deliver desired search results with speed and precision. You can visit the new service at the company's web site. The Mac Observer Spin: Apple's success continues to show up in interesting places. It's a good sign that a major search engine has taken an interest in the Mac community, though they are by no means the first Mac specific search engine on the market. Macinstein has offered a Mac only search engine since last year, and more recently, MacLaunch was launched with their own Mac specific search engine. Google.com - Google.com's Mac Search Engine