You'll get your Mac news here from now on...

Help TMO Grow

Subscriber Login

Advertising Info


The Mac Observer Express Daily Newsletter


More Info

Site Navigation

Home
News
Tips
Columns & Editorials
Reviews
Reports
Archives
Search
Forums
Links
Mac Links
Software
Reports
Contact

May 24th, 2000

[9:00 AM] High-End Program Offers Easy Way To Create Dynamic Screen Savers
by Staff

Who needs After Dark? Continuing to fill the gap left by the departure of the popular screen saver from the Mac platform, MacSourcery has released a new version of the screen saver creation utility, CineMac for Director. Highlighting version 1.5.6 is full support for Macromedia's Director 8. According to MacSourcery:

The latest Cinemac adds support for Macromedia's Director 8 Shockwave Studio. The new software makes the creation of screen savers easy by converting Director files into screen savers - in less than a minute.

The new software provides users with the same marketing potential that major multinational companies such as Disney, Pepsi, and Chevron have. They are all using MacSourcery's software tools to increase product awareness by using screen savers as market savvy promotional tools.

The screen saver is a novel way to cut through the traditional and tired marketing approaches of broadcast and print media. The screen saver gains buy-in from the target market and provides a new way to promote products through online sites or exhibitions and product launches. It adds a unique personal touch to workstations and can add punch to Web sites and product placement promotions.

Although screen savers may have been regarded simply as desktop decorations in the past, the use of Cinemac for Director software has helped generate awareness for a wide variety of organizations from the 1996 Olympics, to blockbuster film releases like The Matrix to United States Air Force recruiting campaigns.

CineMac for Director is available for US$299. You can find more information at the MacSourcery web site.

MacSourcery



Today's Mac Headlines

[Podcast]Podcast - Apple Weekly Report #135: Apple Lawsuits, Banned iPhone Ad, Green MacBook Ad

We also offer Today's News On One Page!

Yesterday's News

 

[Podcast]Podcast - Mac Geek Gab #178: Batch Permission Changes, Encrypting Follow-up, Re-Enabling AirPort, and GigE speeds

We also offer Yesterday's News On One Page!

Mac Products Guide
New Arrivals
New and updated products added to the Guide.

Hot Deals
Great prices on hot selling Mac products from your favorite Macintosh resellers.

Special Offers
Promotions and offers direct from Macintosh developers and magazines.

Software
Browse the software section for over 17,000 Macintosh applications and software titles.

Hardware
Over 4,000 peripherals and accessories such as cameras, printers, scanners, keyboards, mice and more.

© All information presented on this site is copyrighted by The Mac Observer except where otherwise noted. No portion of this site may be copied without express written consent. Other sites are invited to link to any aspect of this site provided that all content is presented in its original form and is not placed within another .