This Story Posted:
January 21st
11:30 AM/CST

The Weekly Spotlight
The Back Page - Our Love-Hate Realtionship With Apple
Ask Dave - Desktop Files Explained and B&W G3s
Computing With Bifocals - Building An Easy Web Page II, Basic HTML
The Name of the Game - Free Games On The Web At Shockwave.com
Today's News
Yesterday's News
News Archives
Reviews
MacOS News Around The Web
Awards
Contact Us
Home
 
 

Top Story
[11:40 AM]
Apple Sees 43% Increase In Market Share In Q4
PC Data released figures that show Apple saw a 43% increase in market share during the 4th quarter of 1998 (Apple's 1st fiscal quarter). Overall, Apple had 9.6% of the market during the time period as opposed to 6.7% during the 2nd quarter. This increase was led by the iMac which alone had almost as much market share as all of Apple's product line before its introduction. The iMac had 6% market share during the quarter.

This was enough to move Apple to the number 5 spot in Top 5 computer makers during the quarter. Apple had fallen to as low as number 11 in recent years.

The Mac Observer Spin: If Apple can simply maintain this showing during the next few months then the market will have a completely new outlook on the company. The number that has been pegged as the bare minimum for a platform to be "viable" is 8%, a number which Apple has clearly bested. With well over 1000 products introduced since the iMac's introduction, Apple's move to USB, and a substantially higher market share, Apple's success should really continue to feed on itself. The Mac becomes a safer buy with each passing day. With a successful launch of the P1 and MacMate during the next 6 months (our estimate) to further this progress, Apple should be sitting pretty.

Apple - PC Data



Headlines For Friday, September 10th

Today's News
Yesterday's News
News Archives
Reviews
MacOS News Around The Web
Awards
Contact Us
Home

© All information presented on this site is copyrighted by The Mac Observer except where otherwise noted. No portion of this site may be copied without express written consent. Other sites are invited to link to any aspect of this site provided that all content is presented in its original form and is not placed within another frame.