|PC Data has released its June sales information and Apple has once again had a great showing. Apple was the #3 retail and mail order company while the iMac came in as the #1 computer model when all five colors are combined. According to PC Data
In the overall retail and mail order market Compaq remained the leading OEM in June with market share of 29.1 percent on unit growth of more than 30 percent. Hewlett-Packard continued to pressure Compaq, garnering 24.7 percent of unit sales in June and unit growth above 170 percent. Apple maintained its position as number three in PC Data's sales figures, posting a June market share of 11.2 percent, despite an average price $500 higher than the average Wintel PC. IBM was in fourth place with 9.9 percent market share followed by E-Machines with 9.7 percent.
The best-selling item in June was the five-flavor combination of the iMac 333Mhz version, selling for an average price of $1,160. The Hewlett-Packard 4530, based on an AMD K6-2 350 Mhz processor was number two, with an average price of $556. The Compaq 5340, with an AMD K6-2 400 Mhz processor and an average selling price of $785 placed third.
The Mac Observer Spin: PC Data points out that Apple is kicking butt despite being priced much higher than the Wintel coalition. Those companies have become mired in a death spiral competition to see who can produce the cheapest crap and have it bundled with a multi-year ISP slavery contract. They are welcome to that low ground as Apple defies the PC world's lack of imagination by selling lots of cool computers at a profit.
Interestingly, the only winner in the Wintel world is Microsoft which has steadily become one of, if not the most, expensive component of a PC. In the face of this, Microsoft continues to show arrogant pricing practices like charging full price for Windows 98, Second Edition, which is little more than another pile of sloppy coding attempting to fix bugs in the first release of Windows 98.
Still, the mindless lemmings in the consumer and corporate worlds, let alone the manufacturers themselves, continue to lap it up like it was nectar from the gods instead of the poison that it actually is. More power to them.