IDG Expo, the organizer behind MACWORLD Expo, has turned on the marketing machine to push the MACWORLD Expo conferences and seminars to be featured at the next event. MACWORLD Expo San Francisco, to be held at the beginning of January, looks to be one of the biggest Expos yet with new conferences and other features. According to IDG Expos:
MACWORLD Expo/San Francisco 2000, the "Ultimate Macintosh Experience", features the most comprehensive conference program for Mac users. Consisting of more than 100 conference sessions plus full day workshops, the week-long program will continue its 15 year tradition of educating users on all things Macintosh, from the most basic skills to the hottest and newest topics. January's MACWORLD Expo includes such hot workshops and session topics as, the new iMac DV's and iMovie, Mac OS 9, QuickTime(TM), Music and Audio on a Mac, Final Cut Pro, FileMaker 5, Macintosh networking and administration, Internet computing and web design.
Seventeen Pre-Conference Workshops, including eight never-before-offered at MACWORLD Expo, feature a broad array of beginner and professional level full-day sessions ranging from Desktop Publishing: The Big Picture, Getting Started with AppleScript, to RealAudio and MP3 on the Mac, The QuickTime Professionals Workshop, and an advanced FileMaker Pro Workshop.
Tuesday, January 4, 12:00pm - 7:00pm
Macworld/Pro Conference, for professional users, offers 45 technically advanced sessions in five tracks: Networking and Communications, Digital Video School, Web Master, Art Director and Mac Administrator.
Wednesday, January 5 through Friday, January 7
MACWORLD Expo Users Conference, features sessions for Mac users who want to master the top Mac tools and get answers to problems common to non-technical users. New for 2000, "Recommended Itineraries" have been developed within the program by industry experts. These suggested itineraries are offered for: Educators, Mac Musicians, Small Office/Home Office, Cool Tools, Creative Professionals and Mac Technicians.
Thursday, January 6 through Saturday, January 8
MACWORLD Expo Warm-Up Rally features industry insiders Bob "Dr. Macintosh" LeVitus, David Pogue and other guests. They will inform, entertain and intrigue attendees with their predictions for the week of MACWORLD Expo, and for the New Year.
Tuesday, January 4, 9:00 a.m. - 11:30 a.m., Room 103
The MACWORLD Expo Town Meeting has moved to a new day and time to allow for industry analysts and insiders to discuss the state of the Mac industry as well as major announcements from the exhibit floor.
Thursday, January 6, 9:00 a.m. - 10:15 a.m., Room 103
Vision Thing Live! Macworld magazine editors and special guests go on the firing line to answer probing questions from the audience about controversial issues of the day. Andy Gore, Macworld Editor-in-Chief, hosts the West Coast debut of this very popular general session!
Friday, January 7, 9:00 a.m. - 10:00 a.m., Room 103
"January's MACWORLD Expo conference programs truly will provide the ultimate Macintosh experience to Mac users at all skill levels," emphasized Paul Kent, MACWORLD Expo Conference Chairperson. "Combined with all the new products and technologies attendees can test drive on the exhibit floor from more than 400 companies, the MACWORLD Expo/San Francisco 2000 conference program offers topnotch educational opportunities for everyone that wants to do more with their Mac."