October 29th, 1999
[8:00 AM] Apple Picks eCommerce Standouts For New Small Business Seminar
Apple Computer's upcoming small business seminar is set to feature a host of popular third party applications focused on the internet, and specifically, ecommerce. Blue World Communications, Inc. Lasso, StarNine's WebSTAR, and Imacination Software's Ch-Ching! are going to be the featured products at the upcoming seminar. The Small Business Seminar is going to provide suggestions for running and managing a small business. Apple is recognizing the outstanding software on the Mac platform for simplifying the needs for the small business user, and is focusing a large part of the seminar on those products. According to Apple Computer:
And this, according to StarNine, Lasso, and Imacination:
Apple's Small Business Seminar is free, at locations throughout the country. You can find more information at Apple Computer's web site. The Mac Observer Spin: This is a very important effort from Apple. With eCommerce still in its infancy, especially with small and medium sized businesses, Apple has a lot of room for growth. Since small companies become big companies, this could even be a sort of slow trojan horse for Apple to gain strength in the corporate market. In any event, it is vital that Apple promote itself in cost effective ways like this to the business world. With their servers being so much easier to maintain, configure, and use than their Wintel alternatives, Apple could really gain new ground. Another consideration is their choice of outside products as components for these business solutions. When Apple helps developers sell software, this makes for happy developers. Happy developers, particularly in booming areas like the Internet and eCommerce, make for a healthy industry. |