Analyst: 2Q iPod Sales Between 10 and 11M Units

· by · Apple Stock Watch

Piper Jaffray analyst Gene Munster expects Apple will report 10.3 million iPods sold for the quarter, below Wall Streetis estimate of 10.9 million. Earlier in the quarter, he was predicting Apple would sell between 11 and 12 million units.

Mr. Munster lowered his estimate after reviewing NPD sales data for January and February, and then extrapolating March sales based on historical averages. Despite anticipating that Apple will report lower than expected iPod sales, he feels Apple is maintaining its 70 percent market share for portable digital media players.

"While iPod units fell slightly month over month in February, this downtick was in line with the overall MP3 player market," he said. "iPod market share was unchanged from January to February at about 70 percent."

Mr. Munster is maintaining his "Outperform" rating and target price of US$124 for Apple stock. Apple is currently trading at $94.78, down 0.68 (0.71%).

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Jeff Gamet

Jeff Gamet

Jeff is the Mac Observer's Managing Editor, and co-host of the Apple Context Machine podcast. He is the author of "The Designer's Guide to Mac OS X" from Peachpit Press, and writes for several design-related publications. Jeff has presented at events such as Macworld Expo, the RSA Conference, and the Mac Computer Expo. In all his spare time, he also co-hosts the We Have Communicators podcast, and makes guest appearances on several other podcasts, too. Jeff dreams in HD.

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