The Mac Observer

Apple Exec: India’s Bollywood Is A "Potentially Large Market"

TMO Talk (0)

Thereis been a lot of press recently from Indian publications concerning the arrival of the G5 in India. Appleis newest Power Mac platform has been getting a lot of ink in India, and yes, weill avoid any jokes about Indian Ink. In any event, a an article from Agence France-Presse (AFP) published by SpacePortal ("Your Portal To Space"), says that Apple is making a serious effort to woo Bollywood.

Bollywood, for those who donit know, is the name Indiais remarkably prolific film industry, and is an obvious reference to Hollywood. Bollywood makes some 800 films each and every year, according to the BBC, and that represents a lot of editing and rendering time (by way of comparison, the same article also says that Hollywood turns out some 100 films in a typical year). Apple, according to the AFP article, wants a piece of the action. From the article.

"India is a huge untapped market for Apple and apart from traditional industries such as designing and animation we are also looking to Bollywood as a potentially large market," said Richard Ng, product marketing manager for Appleis Asia Pacific region.

"We have been in talks with producers and we have been getting a lot of positive feedback."

Apple dealers said the new processor is expected to go down well in the industry, especially with the new generation of filmmakers such as Farhan Akhtar and Raj Kumar Santoshi.

These filmmakers are already using the G4 to edit their films.

"Farhan Akhtar and Raj Kumar Santoshi are already using Macs and FCP 4 to edit their films," says Anil Achary, one of the biggest Apple dealers in the city.

Thereis more information in the full article at SpacePortal.

Post A Comment or Log-in. Need an account? Register here.
 

Recent Headlines - Updated May 25th

Fri, 12:49 PM
News - Apple Now Offering “Free App of the Week” for iOS
12:21 PM
News - Tim Cook Declines $75 Million Dividend Payout
11:25 AM
News - Absinthe 2.0 Provides Untethered Jailbreak for iOS 5.1.1
11:10 AM
Quick Look Review - F18 Carrier Landing (iOS) is a Boatload of Fun
10:51 AM
TMO Appearances - Jeff Gamet talks Cool Apps & Accessories on Not Another Mac Podcast
10:12 AM
Hot Forum Topic - Forum Poll: Which is Your Favorite Photo Sharing Service?
9:41 AM
Product News - Facebook Brings Native Photo Sharing to iPhone with New Camera App
8:58 AM
News - TSA Ready to Spend $3M on Apple Gear
8:25 AM
TMO Quick Tip - Mac OS X: Getting the Most Out of the Fonts Window
Thu, 7:56 PM
News - Jonathan Ive Tells BBC He Wants to Stay at Apple
7:44 PM
News - Apple’s European Head Departs
6:01 PM
News - Apple Pulls Rogue Amoeba’s Airfoil Speakers Touch from App Store
 

The Mac Observer Reader Specials

  • Macsales.com SuperSpeed SSDs from $58. Transform your Mac with an SSD Solution of up to 960GB! You won't believe it's the same machine! Once you experience an OWC SSD, no going back! - Macsales.com
  • Mac RAM Upgrades: MacBook Pro 16GB kits $475, 8GB Kits for $119.99! iMac 16GB RAM Kits (4x 4GB) for $229.99! Mac Pro Memory 32GB Kit for $399.99, 64GB Kit for $889.99! Mac Hard Drives 2TB Seagate SATA II for $249.99! Click Here!
  • Macpokeronline.com If you're using a Mac, then you've gotta check out PokerOnAMac.com. Online casinos and poker rooms are literally giving away cash and the casino sites at Poker on a Mac do the unthinkable, they actually reward! Join today, the download is free!
  •  Looking to find online casinos for mac? We can help you find the best real money casino sites where you can play your favorite casino games including blackjack and slots.

Apple Stock Quote (AAPL)

Loading...

Hot Topics

TMO Express

Join the TMO Express Daily Newsletter to get the latest Mac headlines in your e-mail every weekday. Find out more!

Top Deals From DealBrothers.com

Recent Features

Support The Mac Observer

We noticed you may be running AdBlock on your computer. It takes real money to run this site and to deliver the news, tips, and opinions you love to read.

If you wish to block the ads that pay for the creation of our content, we ask that you instead support TMO Directly, either with a $5 monthly recurring contribution, or a one-time donation of any amount of your choice. Thanks!

Subscribe with Paypal Donate with Paypal