Apple Launches Green Laptop Ad Campaign

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Apple launched a new ad campaign Monday night that touts the environmentally-friendly features of its new aluminum MacBook, MacBook Pro and MacBook Air lineup. The commercial highlights the laptopis energy efficiency, recyclable parts, and reduced toxic chemical usage. The ad is available in QuickTime format at Appleis new Green Notebook Web page.

Jeff Gamet

Jeff Gamet

Jeff is the Mac Observer's Managing Editor, and co-host of the Apple Context Machine podcast. He is the author of "The Designer's Guide to Mac OS X" from Peachpit Press, and writes for several design-related publications. Jeff has presented at events such as Macworld Expo, the RSA Conference, and the Mac Computer Expo. In all his spare time, he also co-hosts the We Have Communicators podcast, and makes guest appearances on several other podcasts, too. Jeff dreams in HD.

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