Apple Ranked as Fastest Growing Web Site
December 19th, 2005 at 2:00 PM - News by Jeff Gamet
Apple is the fastest growing site on the Web among the top brands, beating out Google, Amazon, and even Microsoft, according to a recent Nielson/NetRatings study. The study compared the top ten Web brands year-over-year growth for November in 2005.
Apple ranked number one with a 57 percent growth rate with 19.6 million online visitors in November 2004, compared to 30.8 million visitors in November 2005. The study attributes Appleis sharp increase to the popularity of the iPod.
Gerry Davidson, senior media analyst for Nielsen//NetRatings, commented "Among the top Web brands, fierce competition for share of online visitors continues to be a catalyst for the launch of new products and features."
Google came in second with a 29 percent increase. It had 66.4 million visitors last November, and 85.5 million this November. Amazon was third at 16 percent, with 36.6 million visitors last November, and 42.5 million this November.
Although Apple took the spot for the fastest growing Web site, Yahoo! is the most visited. In November of 2004, it had 94.5 million visitors, and this November, it had 103.8 million.
The rest of the top ten includes MapQuest (13%), Real (12%), eBay (10%), Yahoo! (10%), Microsoft (8%), AOL (4%), and MSN (2%).
Based on the number of unique visitors, Apple ranked number ten, although it did average 47 minutes, 20 seconds for each visitor, several minutes more than Microsoftis 43 minutes, 30 seconds. AOL beat out all of the top ten sites with an average 6 hours, 13 minutes, 39 seconds per visitor.
The report also listed the fastest growing Web brands, with PhotoBucket at the top of the pack. It jumped up 1,492 percent from 983,000 unique visitors in November 2004 to 15.64 million in November 2005. MySpace came in at number two with 752 percent growth. Its visitors for November 2004 came in at 2.87 million, and 24.49 million in November 2005.
The explosive growth many of these sites are seeing is being driven by a younger demographic. The majority of the visitors that are attracted to the top sites are more likely to fall in the 12-24 year old range. They account for a 50-90 percent increase in visitors in their age bracket, compared to the average Web siteis audience.
Another area showing strong growth are the social networking sites like MySpace and Facebook. Mr. Davidson noted "They provide a desirable service in an entertaining format. Thus it is not surprising that many of the fastest growing sites fall into the social networking, blogging, and online member community genres."
Recent Headlines - Updated November 22nd
- Fri, 7:07 PM
- Games - Soccer Sim Championship Manager 2010 Released for Mac
- 6:47 PM
- Games - EA Publishes Original Monopoly for iPhone
- 6:15 PM
- News - Original Apple I on Ebay for $50K, w/Letter from Steve Jobs
- 6:11 PM
- Games - New iPhone Games: Secret of the Lost Cavern Ep 1, New DJ Nights, More
- 5:47 PM
- Games - Star Trek D-A-C Game Headed to the Mac Next Month
- 4:57 PM
- Product News - TidBITS Releases “Take Control of Syncing Data in Snow Leopard”
- 4:26 PM
- John Martellaro's Blog - Particle Debris (week ending 11/20) Stationery Pads Go Poof
- 2:59 PM
- Free on iTunes - Musée du Louvre, Art Lite, SketchBook Mobile X and More.
- 1:50 PM
- Deal Brothers - Acer P215H bmid 21.5” Widescreen LCD Monitor: $139.99
- 11:24 AM
- TMO Appearances - Jeff Gamet Shares More Holiday Gift Ideas on MacJury
- 10:43 AM
- Product News - Cocktail 4.5 for Leopard Adds QuickLook Cache Clearing
- 10:06 AM
- News - Hack Enables Mac OS X 10.6.2 on Netbooks
The Mac Observer Reader Specials
- TypeStyler For Mac OS X is Now Shipping! Download The Free Fully Functional 60 Day Tryout at www.typestyler.com
OWC: Get the Right Memory for Your Mac Top Quality, Competitive Price, Lifetime Backed Free Expert Support + Installation Videos too! MacBook & mini 8GB, iMac 16GB, Mac Pro up to 32GB. Click here
If you're using a Mac, then you've gotta check out Full Tilt Poker for Mac. This Full Tilt Poker bonus code does the unthinkable, it actually rewards!For the latest Apple products use Ciao, a price comparison website, to find laptops like MacBook Air. Then find the best prices on MP3 players and use our comparison tool to evaluate mobile phones like the Apple iPhone.
Laptop Hardware Provided by TechRestore - Overnight Mac & iPod Repairs.


The Evolved Canon Digital Rebel XSi 12MP Camera: $583.03 Delivered - $16.00 Drop
Panasonic Lumix 10MP Digital Camera: $275.95 Delivered - Additional $6 Drop!