Apple Sells 150 Millionth iTMS Download; 4 Million Per Week [UPDATED]

October 13th, 2004 at 3:00 PM - News by Bryan Chaffin

Apple announced Thursday that it had sold the 150 millionth download through the iTunes Music Store (iTMS) since its launch in April of 2003. The company also says that customers are now downloading some four million songs per week, putting the company on track to sell 200 million songs per year.

"Crossing 150 million downloads marks another major milestone for the online music business," said Eddy Cue, Appleis vice president of Applications in a prepared statement. "Weire looking forward to bringing iTunes to even more music lovers when we launch our pan-EU music store soon."

The company said that the 150 millionth song was "Ex-Factor" by Lauryn Hill, which was purchased by Beth Santisteven of Ignacio, Colorado.

Apple also announced that gift cards would now be available in all Best Buy locations, significantly increasing the exposure for the iTMS. Best Buy is one of the largest music and electronics outlets in the U.S., and the company is one of Appleis iPod vendors. iTMS gift certificates were originally introduced at Target stores earlier in 2004.