The Mac Observer

Apple Store Pulls "For Dummies" Books to Protest Jobs Biography

TMO Talk (0)

Apple Computer has pulled all books published by John Wiley & Sons in protest of an unauthorized biography of Apple CEO Steve Jobs about to be released by Wiley, according to a report by the San Jose Mercury News. Books pulled include titles by New York Times columnist David Pogue, as well as authors and long-time Mac columnists Andy Ihnatko and Bob LeVitus, both of whom write columns for The Mac Observer. Messrs. Ihnatko and LeVitus confirmed to TMO that their works had been pulled.

At issue, according to Kitt Allan, an executive at Wiley, is an unauthorized biography of Steve Jobs titled iCon Steve Jobs: The Greatest Second Act in the History of Business (US$16.47 - Amazon), penned by Jeffrey S. Young and William L. Simon.

This is Mr. Youngis second go around on a Steve Jobs biography, the first of which, The Journey is the Reward ($14.78 - Amazon) was published in the 80s and covered Steve Jobsi ascent at Apple.

Mr. Young told the Mercury News that his earlier work offered negative portrayal of Mr. Jobs, but said that the new book was more positive, covering a Steve Jobs that had learned from what Mr. Young characterized as his failures at NeXT.

Whatever the issues with iCon Steve Jobs, Wileyis Kit Allan told the newspaper that, "It became increasingly clear that Apple was not happy with the publication of the book. Recently, the meaning of that became clear when Apple told us that our technology books were immediately being pulled from their Apple retail stores. But, of course, Wiley stands behind our authors."

It stinks

So far, itis that support of it the companyis authors that has resonated with Bob "Dr. Mac" LeVitus and Andy Ihnatko, two of the Mac authors caught in the crossfire.

"It stinks," Mr. LeVitus told TMO. "Iim sad that Mac users wonit find my books at the Apple Store. At the same time Iim tickled that Wiley did the right thing in spite of the pressure. Since Amazon.com, Borders, Barnes & Noble, WalMart and many other fine booksellers carry my books and have lower prices, I donit expect to lose many sales (or much sleep) over the whole sordid affair."

Andy Ihnatko, who voiced his praise for Wiley to the Mercury News, took a similar view when contacted by TMO for comment on the story.

"I keep coming back to the line from The Godfather...Itis not personal. Itis just business," he said. "Obviously Iim disappointed that Appleis dislike of one book has caused them to 86 everything from the same publisher, but Iive no reason to feel personally persecuted."

He added, "Plus, my publisher called me personally last week to explain the situation and apologize for the fallout. I told him that Wiley did the right thing in a bad situation. Iid much rather be here telling people my reaction to having my books pulled from the Apple store than talking about my reaction to Wiley killing a book under pressure."

A partial list of the books TMO pulled from the Apple Store:

Bob LeVitus:

  • Mac OS X Tiger for Dummies ($14.95 - Amazon) [This book is not yet released, but was scheduled to be carried at the Apple Store when it was published]
  • Dr. Mac: The OS X Files ($34.99 - Amazon)

Andy Ihnatko:

There is more information in the San Jose Mercury News story. You can find out more about iCon Steve Jobs: The Greatest Second Act in the History of Business (US$16.47 - Amazon) when it is released in May of 2005.

Post A Comment or Log-in. Need an account? Register here.
 

Recent Headlines - Updated May 25th

Fri, 5:58 PM
News - Sotheby’s to Auction Steve Jobs Atari Memo (Photo Gallery)
5:42 PM
Free on iTunes - 3 Free iOS Apps for News Hounds
3:00 PM
Rumor - Nest Thermostat Reportedly Coming to Apple Retail Stores
2:40 PM
Particle Debris - The TV Industry’s Dreadful Little Secret
2:33 PM
News - Mobile Devices Account for 20% of Web Traffic in US, Canada
12:49 PM
News - Apple Now Offering “Free App of the Week” for iOS
12:21 PM
News - Tim Cook Declines $75 Million Dividend Payout
11:25 AM
News - Absinthe 2.0 Provides Untethered Jailbreak for iOS 5.1.1
11:09 AM
Quick Look Review - F18 Carrier Landing (iOS) is a Boatload of Fun
10:51 AM
TMO Appearances - Jeff Gamet talks Cool Apps & Accessories on Not Another Mac Podcast
10:12 AM
Hot Forum Topic - Forum Poll: Which is Your Favorite Photo Sharing Service?
9:41 AM
Product News - Facebook Brings Native Photo Sharing to iPhone with New Camera App
 

The Mac Observer Reader Specials

  • Macsales.com for the Right Mac Memory. Most Popular: 16GB from $128; 8GB from $50. MacBook Pro & Mac mini Kits up to 16GB. iMac up to 32GB & Mac Pro now up to 128GB. - Macsales.com
  • Mac RAM Upgrades: MacBook Pro 16GB kits $475, 8GB Kits for $119.99! iMac 16GB RAM Kits (4x 4GB) for $229.99! Mac Pro Memory 32GB Kit for $399.99, 64GB Kit for $889.99! Mac Hard Drives 2TB Seagate SATA II for $249.99! Click Here!
  • Macpokeronline.com If you're using a Mac, then you've gotta check out PokerOnAMac.com. Online casinos and poker rooms are literally giving away cash and the casino sites at Poker on a Mac do the unthinkable, they actually reward! Join today, the download is free!
  •  Looking to find online casinos for mac? We can help you find the best real money casino sites where you can play your favorite casino games including blackjack and slots.

Apple Stock Quote (AAPL)

Loading...

Hot Topics

TMO Express

Join the TMO Express Daily Newsletter to get the latest Mac headlines in your e-mail every weekday. Find out more!

Top Deals From DealBrothers.com

Recent Features

Support The Mac Observer

We noticed you may be running AdBlock on your computer. It takes real money to run this site and to deliver the news, tips, and opinions you love to read.

If you wish to block the ads that pay for the creation of our content, we ask that you instead support TMO Directly, either with a $5 monthly recurring contribution, or a one-time donation of any amount of your choice. Thanks!

Subscribe with Paypal Donate with Paypal