S&P Sees Apple Boost From TiVo

· by · Apple Stock Watch

Standard & Pooris (S&P) sees TiVois announcement that it is adding support for video capable iPods as good news for Apple, according to Forbes. The addition of TiVO-recorded content will boost the iPodis somewhat limited selection of programming.

Megan Graham-Hackett, S&P analyst, commented "In our view, the video iPod needs expanded content to be a more attractive device."

The process of converting video content is currently somewhat complex for the average user, and TiVoToGo should fix that.

S&P rates Apple at a price/sales point that is nearly four times its peers, and feels it can continue with that momentum, thanks to strong new product sales. It also raised the 12-month target price for Appleis stock from US$56 to $66.

Apple is currently trading at $64, down .56 (.87%).

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Jeff Gamet

Jeff Gamet

Jeff is the Mac Observer's Managing Editor, and co-host of the Apple Context Machine podcast. He is the author of "The Designer's Guide to Mac OS X" from Peachpit Press, and writes for several design-related publications. Jeff has presented at events such as Macworld Expo, the RSA Conference, and the Mac Computer Expo. In all his spare time, he also co-hosts the We Have Communicators podcast, and makes guest appearances on several other podcasts, too. Jeff dreams in HD.

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