Vista Branding Confuses Vista Marketing Exec
November 27th, 2007 at 2:00 PM - News by John Martellaro
In the lawsuit against Microsoft and its use of the term "Windows Vista Capable" on PCs even Microsoftis director of marketing was confused by the term, a term that Microsoft Corp. claimed wasnit confusing at all, according to C|Net on Wednesday.
According to the plaintiffs, Dianne Kelley and Kenenth Hansen, Microsoft wasnit being upfront when it authorized the label "Vista Capable" on PCs. In their complaint, they claim that the label suggests that the computer could run all versions of Vista when, in fact, it could only run Home Basic.
Attorneys for the plaintiffs pointed out that even Microsoftis director of marketing, Mark Croft, had become confused during testimony. Mr. Croft explained at first that "capable" meant that the PC could run any version, as opposed to the term "ready" which would have the connotation that the PC would run in some improved way.
After a consult with his attorneys, Mr. Croft said that heid made "an error" and retracted his previous statement, and said that "capable" means that the PC would be "able to run a version of Vista."
The plaintiffis attorneys keyed in on this confusion quickly: "Mr. Croft understood Microsoftis logo to be telling customers that PCs would run not only the stripped-down Vista Home Basic, but also what plaintiffs contend are the ireali versions of Vista: the ones that include Microsoftis heavily marketed iVista features.i Ironically, Mr. Croftis understanding of what iWindows Vista capablei means is the same understanding that Microsoft asserts no consumer would be justified in having."
Microsoft claims that it had informed OEMs, retailers and press about what "Vista Capable" means.
Recent Headlines - Updated November 21st
- Fri, 7:07 PM
- Games - Soccer Sim Championship Manager 2010 Released for Mac
- 6:47 PM
- Games - EA Publishes Original Monopoly for iPhone
- 6:15 PM
- News - Original Apple I on Ebay for $50K, w/Letter from Steve Jobs
- 6:11 PM
- Games - New iPhone Games: Secret of the Lost Cavern Ep 1, New DJ Nights, More
- 5:47 PM
- Games - Star Trek D-A-C Game Headed to the Mac Next Month
- 4:57 PM
- Product News - TidBITS Releases “Take Control of Syncing Data in Snow Leopard”
- 4:26 PM
- John Martellaro's Blog - Particle Debris (week ending 11/20) Stationery Pads Go Poof
- 2:59 PM
- Free on iTunes - Musée du Louvre, Art Lite, SketchBook Mobile X and More.
- 1:50 PM
- Deal Brothers - Acer P215H bmid 21.5” Widescreen LCD Monitor: $139.99
- 11:24 AM
- TMO Appearances - Jeff Gamet Shares More Holiday Gift Ideas on MacJury
- 10:43 AM
- Product News - Cocktail 4.5 for Leopard Adds QuickLook Cache Clearing
- 10:06 AM
- News - Hack Enables Mac OS X 10.6.2 on Netbooks
The Mac Observer Reader Specials
- TypeStyler For Mac OS X is Now Shipping! Download The Free Fully Functional 60 Day Tryout at www.typestyler.com
OWC: Get the Right Memory for Your Mac Top Quality, Competitive Price, Lifetime Backed Free Expert Support + Installation Videos too! MacBook & mini 8GB, iMac 16GB, Mac Pro up to 32GB. Click here
If you're using a Mac, then you've gotta check out Full Tilt Poker for Mac. This Full Tilt Poker bonus code does the unthinkable, it actually rewards!For the latest Apple products use Ciao, a price comparison website, to find laptops like MacBook Air. Then find the best prices on MP3 players and use our comparison tool to evaluate mobile phones like the Apple iPhone.
Laptop Hardware Provided by TechRestore - Overnight Mac & iPod Repairs.


The Evolved Canon Digital Rebel XSi 12MP Camera: $583.03 Delivered - $16.00 Drop
Panasonic Lumix 10MP Digital Camera: $275.95 Delivered - Additional $6 Drop!