Apple Store Offline Ahead of WWDC 2013 Keynote

Apple's online store was replaced with the familiar "We'll be back" notice Monday morning ahead of the company's annual World Wide Developer Conference keynote event. Apple typically doesn't take its Web-based store offline ahead of media events unless new product announcements are coming, hinting that rumors of new Mac Pro and MacBook Air models might be accurate.

Apple Store goes offline ahead of WWDC 2013 keynote presentationApple Store goes offline ahead of WWDC 2013 keynote presentation

We do know Apple will be showing off features from the upcoming releases of iOS 7 and OS X 10.9. Rumors also claim Apple will unveil its own iTunes-based music streaming service.

World Wide Developer Conference is Apple's annual event where Mac, iPhone and iPad developers come to learn more about the company's software plans and meet with engineers that build OS X and iOS. This year's even is scheduled to start on Monday, June 10 and run through June 14.

The Developer Conference keynote is set to start at 10AM pacific time, or 1PM eastern time, today. The Mac Observer is on location and will be providing our usual live event coverage.