Apple Fanboys Will Get “Samsunged” During Super Bowl

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If you’re an Apple fanboy (fangirls should be on notice, too) and planning to watch the Super Bowl, hold on to your iPhone because you’re about get “Saumsunged!” The company is planning on unleashing one of its “Fanboy” ads during the annual sporting and television commercial extravaganza, and this one will introduce an exciting new catchphrase, “Ooooohhhhh, we just got Samsunged!”

We aren’t sure of the specifics such a procedure entails, but the commercial leads us to believe that it is most unpleasant, and all because the Samsung Galaxy S II has turn by turn navigation.

Whoa, Getting Samsunged sucks!

Samsung will unveil the commercial during the Super Bowl, according to information received by The Huffington Post—the “teaser video” below was also posted to YouTube. Titled “Next Big Thing,” the ad touts the familiar refrain of how the iPhone 4S looks like the iPhone 4 and puts the Apple fanpersons waiting in line behind a barrier that evokes the imagery of being in prison.

That teaser:

Samsung’s “Next Big Thing” Commercial Teaser

Our take away from the commercial is that we should all avoid getting Samsunged at all costs. You may want to ask Siri to remind you to do so in the future.

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42 Comments Leave Your Own

xmattingly

Well said, Bryan. Technology is an equal opportunity commitment for male and female nerds alike. Right Melissa, Nancy? :D

Lee Dronick

Technology is an equal opportunity commitment for male and female nerds alike. Right Melissa, Nancy?

I am not sure that she can answer. I think that she is the one with duct tape over mouth in the PIPA and SOPA stories.

warrensalem

Samsung can rot in Hades. Make nothing but junk products that die within 6 months. No thank you

RonMacGuy

Shouldn’t Samsung save the multimillion dollar price tag for the Superbowl commercial for their never-ending legal battles with Apple?!?!?

grin

Turn-by-turn navigation would be nice on the iPhone, but I’ll continue using my 3 year old Garmin until such time as iPhone gets it.  No big deal!!

geoduck

IMO a bad choice of words.
Samsunged is something bad. Something bad tied to the Samsung name. What will remain is Samsung=Bad. It would have been more effective if they said “I’ve been Appled” or “You’ve been iPhoned” to imply a flaw in Apple’s system. I understand the implication is that when Apple is worse than Samsung we’ve been Samsunged but I think on a subliminal way it suggests the opposite. I just don’t think this was very well thought out.

Lee Dronick

MO a bad choice of words.
Samsunged is something bad.


Yes, like when you can’t upgrade your Samsung to Ice Cream Sandwich, Fudgesicle or what ever is the next version of Android.

Bosco (Brad Hutchings)

Over on GalaxyObserver.com (a cool website, where incidentally, Mr. Spock has a beard), all the commenters are posting photos of fanboys they know who resemble chubby guy with glasses. It’s a freaking riot.

Lee Dronick

all the commenters are posting photos of fanboys they know who resemble chubby guy with glasses

Those are just different photos of me.

furbies

And is “turn by turn navigation”  a world wide feature ?

And how often are the maps updated ?

And do you require an active data connection ?

And if so:
        And how much does that data connection cost ?

And what does the turn by turn do to battery life ?

“Shiny New Features” are all well and good, but what are the downsides ?

Bosco (Brad Hutchings)

@furbies: If you ever get a chance to try an Android phone (Froyo or later for best results) and try using turn-by-turn, ask those questions again, and I’ll be more than happy to answer them for you. Google Nav is probably the feature that most made me think the iPhone was like a Fisher Price toy. And that was almost two years ago.

@Ron: Long ago, I carried a fancy feature phone and a Palm TX. Then I carried that fancy feature phone and an iPod Touch. Then I got an iPhone, consolidated those, and added a small TomTom to the mix. Then I got the Nexus One, and had one device that did it all. I’m hopeful that eventually, I’ll be able to get completely rid of my wallet save for ID.

BobAlias

Has no one heard of the FREE MapQuest turn by turn app for the iPhone?  I use it all the time… and did I mention is was FREE?  I still have the 3GS and never feel like I’ve been Samsunged.  Pathetic ad that only appeals the the stereotype they’re trying to make fun of.

furbies

@furbies: If you ever get a chance to try an Android phone

Jeez Bosco, didn’t you read what I said ?

I wasn’t “Stating facts” I was asking questions !

Bosco (Brad Hutchings)

@furbies: Imagine you thought Android was better than the iPhone in every possible way. Then answer your questions. You’d be mostly correct. P.S. It’s not even a new feature. It’s been around since Android 2.0, over 2 years now. With destinations (like stores) and traffic.

@BobAlias: Now seriously… I have used that app extensively. Bragging that it is anywhere near as useful as Google Navigation is like British people bragging about dentistry. And that’s being kind.

Did you know that with Google nav on Android, you can stick a traffic widget (or multiple widgets) on your home screen and know in a tap what your commute is going to be like? Or let’s say you have 4 destinations that you regularly travel to… You know whether it will be rough to any of them from anywhere with a glance.

Did you know that for more than a year and a half, I could talk into my phone and say “navigate to red robin in costa mesa” and it would know I meant the one in Santa Ana and give me directions there?

furbies

is like British people bragging about dentistry

At least the Brits (and us Australians) can get their/our teeth fixed in a public health system.

Can Americans ? Oh that’s right they can’t (in most places)
(Public health care systems may not be perfect, but it’s better than nothing!)

Public health care <> communism!

RonMacGuy

Wow Bosco, you are certainly on a roll here. Trolling at its best. I find it humorous that you lectured us back when we were poking fun at the Samsung exec who couldn’t pronounce “quite smooth” (or did he actually mean to say “quite small”). Boy, you jumped on your cultural pedestal big-time back then. And now you drop a nasty one about the British. Pretty pathetic. All just to get a trolling response.

I am super glad that you love your phone so much. Just realize that you are in such a minority liking a Nexus One that it’s hilarious. If the Nexus One is so great, why was it a laughing stock in sales?

Let’s look at what is really relevant here.

Top 10 Models Oct / Nov 2011
01. Apple iPhone 4S
02. Apple iPhone 4
03. Apple iPhone 3GS
04. Samsung Galaxy S 4G
...

Hmm. Where is the Nexus One? How about the Nexus Two? When is that coming out? Are you seriously hanging your hat on the Nexus One as the niftiest geekiest smartphone out there? I mean, really?

RonMacGuy

OMG, I just watched the video over at the Nexus One link I just posted. LMFAO!!

“Nexus. The, uh, diffa, uh, dictionary definition of Nexus is that its the firth, its a point of, uh, convergence. A means of connection.”

And an overhead projector? OMG - I am cracking up!!

I love the news reporters: “Was he giving his first school report?” “When your opening line is from Webster’s, you know you’re in trouble.” “What a johnson that guy is. Should name the phone johnson. That was bad.”

Now that is good stuff. Now I COMPLETELY understand why Bosco loves the phone so much!! Thanks man, I REALLY needed a laugh after this week.

OK everyone, if you haven’t watched the video over there, you have got to see it!!

grin

Lee Dronick

OMG, I just watched the video over at the Nexus One link I just posted. LMFAO!!

It looked to me that the presenter was using some of Steve’s mannerisms. This did kind of strike me like an Onion video.

RonMacGuy

It looked to me that the presenter was using some of Steve?s mannerisms.

Lee, don’t you mean the presenter was “attempting” to use some of Steve’s mannerisms? He sure wasn’t doing a very good job at it.

Come on, Brad, have a good laugh with all of us!! I’m sure it’s still a great phone for you. It just isn’t a popular phone. Sorry. What I can’t understand is why it wasn’t more popular when it is one device that can “do it all.” Most people love it when one device can do it all. So why did it fail?

Lee Dronick

Lee, don?t you mean the presenter was ?attempting? to use some of Steve?s mannerisms? He sure wasn?t doing a very good job at it.

Well you can use something well or you can use it poorly. Either way he was trying to emulate Steve much in the way Android tries to emulate iOS.

“And today, ah, (moves around like Steve, looks down) we are announcing the Nexus 1. The dictionary definition of nexus…”

Bosco (Brad Hutchings)

And welcome back to ignore, Ron. My Nexus One is almost two years old. But I now rock a Galaxy Nexus. One of the appealing things about Android is that we have choice and variety. Want a big phone? There are choices. Want a small phone? Choices there too.

RonMacGuy

And welcome back to ignore, Ron.

Well shoot, that didn’t last long. Come on, I’m just having a little fun, that’s all!! Just poking a little fun at the dude announcing the Nexus One.

I do understand what you are saying about choice, variety, big phone, small phone, etc. But just understand that is not because android is all that great, it’s because there are a lot of cellular phone manufacturers that create H/W choice and variety but are too cheap and too lazy to write their own OS anymore, and Apple wouldn’t let them use iOS and android is free and there really wasn’t any other option at the time, so what the heck, let’s just slap android on there and do a little customizing and voila, a smart phone. Top three smartphones Oct/Nov 2011 were iPhones. And, the iPhone 3GS is 2 1/2 years old and still selling better than any other individual android phone. Where is Nexus One, which is 6 months newer than the 3GS? If you are going to tout how great a phone is, you have to be able to take the criticism that it didn’t last very long. Just saying. If your point is that android is great, then fine - just don’t use a phone that didn’t sell well as the reason why android is so great. You can ignore me, but you can’t silence the truth!! grin

?And today, ah, (moves around like Steve, looks down) we are announcing the Nexus 1. The dictionary definition of nexus??

Lee, don’t forget the long, dramatic pause after the name of the product is spoken before continuing!

Mikuro

Hmm. Where is the Nexus One? How about the Nexus Two? When is that coming out? Are you seriously hanging your hat on the Nexus One as the niftiest geekiest smartphone out there? I mean, really?

The Nexus S was the successor to the Nexus One, and has itself recently been succeeded by the Galaxy Nexus (confusing naming switch there, but whatever), which is, by all accounts, an amazing phone.

As for the sales of individual phones, this is a silly argument. There are countless Android phones on the market, so of course the sales of any individual phone are going to be more diluted compared to the iPhone world, where there is basically one phone per year. Android’s market share is higher than iPhone’s. I don’t think this actually means anything important to users, but it’s at least as relevant as the sales numbers of individual models.

Aside from that, since when does sales (or market share) = quality? Really, as a longtime Mac user, I’m sad to see the same logical fallacies that were so often used against Apple now used by Apple fans.

In the iPhone-vs-Android war, I’m pretty neutral. I use an Android, but I’d probably have an iPhone if I could get it on a cheap service plan. I couldn’t get a high-end Android phone for any cheaper than an iPhone, but the diversity in the Android world benefits me greatly. My “low-end” LG Optimus V is just fantastic, and I get unlimited data on it for $25/month. I’m extremely happy with it. Just can’t beat that. I’d love to get an iPhone at some point, but I have no interest in using ANY of the major carriers. They are gross rip-offs.

seanieryan

what would be much much better, is if all of ye realised that we are talking about PHONES. just phones. a simple electronic device. Not world peace or meaning of life or anything actually important.

yet , most of ye go on like its a life long religion. No wonder there are world wars over opinions and beliefs when you read interactions like these. I’ll bet all dictators are really call centre techies who couldn’t get to grips with the world not thinking like they do.

People taking insult over a device that didn’t exist a few years ago and will be a distant memory in another few…. get a grip lads. Really. cop on.
You didn’t create the phone or the OS, you simply bought a gadget. Get off the soap box and grow up.

Oh, and my Motorola 1000 is better than yours anyway, making me king of the UNIVERSE !! grin

MonkeyT

Wow.  If the ad succeeds, they will equate their brand name with “being screwed”.  If it fails,  they will manage to equate their brand itself with “screwing yourself in public”. How do these illiterate morons earn big bucks on Madison Avenue?

geoduck

what would be much much better, is if all of ye realised that we are talking about PHONES. just phones. a simple electronic device. Not world peace or meaning of life or anything actually important.

Well said. Reminds me of the kids in high school that got into loud arguments over Chevy v Ford or Yamaha v Kawasaki. Kinda silly.

vasic

My ?low-end? LG Optimus V is just fantastic, and I get unlimited data on it for $25/month. I?m extremely happy with it. Just can?t beat that. I?d love to get an iPhone at some point, but I have no interest in using ANY of the major carriers. They are gross rip-offs.

I am another LG Optimus V user (same $25 plan). I can’t possibly compare the phone with an iPhone. It is excruciatingly slow, hopelessly low on memory, not all apps will work and, all in all, worth EXACTLY what I paid for it ($150, unsubsidized). For comparison, iPhone costs $650.

This is the essence of the problem; most people out there buying android simply don’t see the difference in value between the Galaxy S II (or whatever) at $550 and Huawey for $70 (unsubsidized, no contract). And for all intents and purposes, unless you’re geeky and know what bullet-pointed specs mean (processor, graphics, megapixels, etc), it is difficult to understand how can one phone be 8 times more expensive than (practically) the same phone from a different maker.

Meanwhile, an iPhone is a totally different story. Even the cheapest model costs at least $450 (unsubsidized), and that is for a two-year old device. The difference between the three generations of iPhones currently on sale is clear to everyone and people generally know exactly what they’re getting for their money.

If iPhone were available contract-free on T-Mobile’s prepaid plans ($30 for 1200 minutes/texts plus 50MB of data, for example), I’d throw away my LG and buy it today, before the stores close.

Mikuro

I can?t possibly compare the phone with an iPhone. It is excruciatingly slow, hopelessly low on memory, not all apps will work and, all in all, worth EXACTLY what I paid for it ($150, unsubsidized).

Interesting. I’ve never had major problems with mine. Maybe it’s because I rooted it and installed CyanogenMod 7.1 the day I got it. Or maybe it’s because I was upgrading from a Samsung Intercept, which is widely considered the crappiest Android phone on the market, and everything looks good in comparison. In any case, it’s handled just about everything like a champ (with the exception of a couple games that are slow, but that’s fine). 512MB of RAM is pretty standard for all but the top-of-the-line phones, so I don’t think that’s a problem.

It’s true that some programs need an ARMv7 processor, like Flash and Google Talk (Talk will work, but no audio or video chat on ARMv6 processors). That’s the only problem I’ve encountered.

I think it compares very well with the iPhone 3G or possibly even 3GS.

I’m not sure what you’re trying to run on yours, but from my own experience and from what I’ve read elsewhere online, I think you might have something going haywire on your phone (maybe Facebook; I don’t use the app anymore).

Ross Edwards

Silly Samsung advertising execs, poking fun at Apple by depicting its fanbase as hipsters.  Hipsters don’t use Apple products.  They use 1920s typewriters and rotary-dial landline telephones.  The ad group got the glasses and the beard right, so clearly they bothered to look up the appearance vitals, but they couldn’t be bothered to find out how the trend really works in terms of behavior.  It would be like depicting Kurt Cobain dancing to disco and saying, “Here we have depicted a typical example of ‘grunge.’”

(My brother-in-law and all his friends are the most archetypical hipsters you’ll ever see, so I get the skinny (jeans) on the latest bullcrap in hipsterland on a regular basis.  Regrettably, I have become something of an office expert on the matter for those of my co-workers who have impressionable late-teen children caught up in the early throes of hipsterism’s contrarian grasp.)

Bob Forsberg

Samsung ads are sounding like Microsoft’s when it started to hit the skids.

furbies

what would be much much better, is if all of ye realised that we are talking about PHONES. just phones. a simple electronic device. Not world peace or meaning of life or anything actually important.

I vote for seanieryan for “King Of The Lab”

Well said Sir, well said!.

btw: I use a crappy LG “slider phone” because I live in the country and reception is worse than crappy and the Telco says it’s one of the betterer ones for getting a signal. So that makes “my phone” the best!

vasic

I?m not sure what you?re trying to run on yours, but from my own experience and from what I?ve read elsewhere online, I think you might have something going haywire on your phone.

I have stock ROM. While I’ve been contemplating rooting and CyanogenMod, I just didn’t have the time to bother (with all the research, getting the files, proper tutorials, then actually doing the whole thing—these are several man-hours too many for me to afford). So,  I’m stuck with what Virgin is generous enough to offer. Angry Birds usually performs well, but is inconsistent (several levels show erratic, stuttering motion). Google Maps often freezes (almost every time the phone screen blacks out after 30 seconds of not touching it). NY Times app also tends to freeze on occasion, as does The Economist. My built-in storage memory is almost full, with only six apps supposedly on it (the remaining about 50 are on SD card). Looking at some Optimus V forums, my stock experience seems rather consistent with many others (Rooters and custom ROMers report better overall experience, apparently. Perhaps I should just bite the bullet, or just unload it and get that Moto Triumph… I’ve had this for almost a year—time for a new phone anyway.)

Mikuro

Vasic: That sounds insane. I have close to 40 apps installed (in addition to the standard apps) and I still have 48MB free. I haven’t even bothered with Apps2SD or anything like that; it’s all on internal memory. I know Virgin throws in some crapware, but that much?!? I can hardly fathom.

This raises another point: I think Apple does a MUCH better job of keeping the carriers in line. You don’t see crapware on iPhones like you see on Androids. You shouldn’t need to go to the trouble of rooting to get a good user experience. Apparently you do on the Optimus V, and I sure as hell did on my old Intercept (except I couldn’t get it to run well even with rooting).

I wish LG, Samsung et al had the clout (or maybe just the cojones) to ensure a good user experience out of the box.

BTW, I was considering the Triumph myself, but I’ve heard it has poor battery life.

eolake

While I do like my Samsung Galaxy Note (Perfect portable ereader/viewer), ?we just got Samsunged!? is laaame.

deasys

Google Navis probably the feature that most made me think the iPhone was like a Fisher Price toy.

That’s strange, Brad. I’ve always thought that the comically gigantic size of the Nexus One made its users look like little kids.

See for yourself

Bosco (Brad Hutchings)

I think you mean the Galaxy Nexus. The N1 is actually quite similar in size to the iPhone 3GS.

I like the size of the Galaxy Nexus. Many people do. Many people think it’s too big. The cool thing about Android is that there’s plenty of choice if size matters a lot to you.

That said, the GN is still very pocketable for a SoCal like me who spends most days in cargo shorts or normal fitting jeans. Hipsters might have a problem pocketing it. The thing I really like about it is that even old people can see the bright, large screen. Great for sharing pictures with the grandparents.

RonMacGuy

The cool thing about Android is that there?s plenty of choice if size matters a lot to you.

If choice is so important, how did Apple sell 37 Million iPhones last quarter?

Great for sharing pictures with the grandparents.

That’s what an iPad is for!!

Bosco (Brad Hutchings)

If choice is so important, how did Apple sell 37 Million iPhones last quarter?

Seemed important enough to over 50 million, who could have spent the same money on a 4 ($100) or base 4S ($200). I’m not sure AT&T is giving away any Android phones yet, like the 3GS.

RonMacGuy

Sure, but statistically speaking, given the huge number of android phones, one would have expected choice to drive iPhone sales down to 10% range as you predicted last year.  The fact that it hasn’t just goes to show how ludicrous your comments like “Fisher Price toy” really are.  But whatever.

Mikuro

Actually, I’m a little disappointed in the screen size choice in the Android world right now. Seems like all the high-end Android phones for the past year have been either large or extremely large.

There’s a definite appeal to a large phone, but I like one-handed use (yay Swype!) too much to go too big.

zewazir

I cannot imagine what the ad agency that came up with this was thinking.  With the satisfaction rates for iPhone and iPad, how many are going to think they got the bad end of the stick in comparison with a Samsung device?

“We got Samsunged” definitely has a negative connotation built into it, but IMO, on the wrong side to be advertising Samsung. If this phrase does catch on, it is doubtful it will apply to Apple iOS device purchasers, but rather Samsung - or possibly even Android device purchasers.

Imagine, 50 years from now, it won’t be the F word anymore.  People will be telling others they dislike “Oh, go get samsunged!”

Bosco (Brad Hutchings)

@zewazir: I think you miss the meaning of getting Samsunged, which is clear from the commercial. It’s when something really useful that comes standard on the Samsung phone isn’t on the hipster phone.

I had one of those moments the other night. Driving home from LAX, we were on the 110 and needed gas fast, so we get off the freeway right in the middle of Compton at 11pm. One passenger fiddles with his iPhone 4S trying to find a gas station. I (sitting in front passenger seat) pull out my Galaxy Nexus and have driving directions to a Shell station in about 15 seconds (“navigate to gas station”). From the gas station, the GN found the 91, which is probably what we wanted to be on in the first place.

RonMacGuy

@zewazir, I think you are right - getting Samsunged will backfire for them and will evolve into being used to describe getting screwed by Samsung.

My brother and a coworker had one of those moments in 2011. Their Samsung fascinates got totally hosed during a Verizon android update. Phones were a total wreck until they were set back to an older version of android. So, I would say that they both got Samsunged, to the point where they told Samsung to go Samsung themselves. Not quite as serious as being able to locate a gas station, but pretty serious I think!!

grin

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