Apple Intros “Electric” iPad Ad

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Apple debuted its latest iPad commercial Monday night that follows the same “iPad is” theme used in previous commercials. The latest ad touts the iPad as “electric” with the AmpliTube app driving a real electric guitar.

Like previous iPad commercials, “iPad is Electric” shows off the versatility of the multimedia tablet. This latest ad uses terms like “cinematic,” “academic,” “presenting” to describe the device.

iPad is Electric

Apple has seen high demand for the iPad ever since it was released in April. The  device includes a 9.7-inch multi-touch display, support for most iPhone apps, can play back movies and audio, includes built-in Wi-Fi wireless networking and Bluetooth, and some models support 3G wireless data connections, too.

Apple’s “iPad is Electric” as is available at the company Web site in QuickTime format.

Jeff Gamet

Jeff Gamet

Jeff is the Mac Observer's Managing Editor, and co-host of the Apple Context Machine podcast. He is the author of "The Designer's Guide to Mac OS X" from Peachpit Press, and writes for several design-related publications. Jeff has presented at events such as Macworld Expo, the RSA Conference, and the Mac Computer Expo. In all his spare time, he also co-hosts the We Have Communicators podcast, and makes guest appearances on several other podcasts, too. Jeff dreams in HD.

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