Barnes & Noble Offers Up AT&T Wi-Fi for Free

· by · News

Retail book seller Barnes & Noble began offering AT&T Wi-Fi access for free in its stores on Tuesday. Barnes & Noble struck the deal with AT&T to help showcase its ebook selection along with in-store events and activities.

Steve Riggio, Barnes & Noble CEO, said offering free Wi-Fi Internet access also fits with the company's efforts to be seen as a community center instead of just another book store.

The announcement is good news for laptop users, but it's especially welcome news for iPod touch owners that have felt left out of AT&T's Wi-Fi game. The company's hotspots have been open for iPhone users as part of their service contract, but before today's announcement required a paid service plan for iPod touch users.

iPod touch owners won't, however, be able to use AT&T hotspots for free outside of Barnes & Noble locations.

The addition of free Wi-Fi Internet access at Barnes & Noble locations will likely draw in more potential customers, and potentially help the brick-and-mortar retailer hold its own against online book sellers like Amazon.com.

Jeff Gamet

Jeff Gamet

Jeff is the Mac Observer's Managing Editor, and co-host of the Apple Context Machine podcast. He is the author of "The Designer's Guide to Mac OS X" from Peachpit Press, and writes for several design-related publications. Jeff has presented at events such as Macworld Expo, the RSA Conference, and the Mac Computer Expo. In all his spare time, he also co-hosts the We Have Communicators podcast, and makes guest appearances on several other podcasts, too. Jeff dreams in HD.

Sign Up for the Newsletter

Enter a valid email address

Join the TMO Express Daily Newsletter to get the latest Mac headlines in your e-mail every weekday.

Adding to list…

2 Comments

Lee Dronick

I have DSL with AT&T which also gives me free WiFi at AT&T hotspots. I have found that Easy WiFi to be handy when accessing AT&T hotpsots, it is a free app from the iTunes Store

jamadd

It seems verizon has some limitations:
http://www22.verizon.com/ResidentialHelp/HighSpeed/Networking/SetUp/WiFi/124611.htm

I suppose this means macbook users must add windows xp-32 with serv pack 3 in order to access?

Log-in to comment