Tonight’s WWDC Beer Bash band is being rumored to be OK Go, the independent band who first became popular with their innovative use of treadmills in the video for “Here It Goes Again”. More recently the band has made a big splash with a video featuring a giant Rube Goldberg machine (see below).
Apple’s WWDC Beer Bash is an annual party held for the attendees, a party that usually features popular touring bands. Last year’s band, for instance, was Cake, and in 2008 it was The Barenaked Ladies. The tradition, however, is that Apple doesn’t tell anyone ahead of time who the band will be, with the accompanying tradition of word leaking out as developers try and find out anyway.
Thus has it gone this year, with a variety of Twitter posts (and our own Dave Hamilton) saying tonight’s band will be OK Go. So if you’re attending WWDC, go, OK?
OK Go Video “This Too Shall Pass”
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I think you meant the BARE Naked Ladies.
ROTFL
They’re in Bonnaroo tomorrow all the way across the country, so this seems unlikely.
Doh! Thanks for catching that mistake, Offler. John Martellaro saw it, too, and got it corrected.
In favor of the rumor: The instrumental part of OK Go’s “This Too Shall Pass” was used in part of the iPhone 4 video that was played at the keynote. http://www.apple.com/iphone/design/#design-video
OK, so…
Who was it that performed last night?
OK Go. Dave Hamilton tweeted, “OK Go was… OK, but I don’t recommend going. In retrospect, should have gone to the Rush movie, but I always pick live music over movies”
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