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Disney CEO Sees the iPad as a Possible ‘Game Changer’

TMO Talk (6)

Speaking to analysts during a conference call, Disney CEO Bob Iger said the iPad "could be a game changer in terms of enabling us to essentially create new forms of content,” according to MarketWatch. He added: "With ESPN, you have ScoreCenter, which is a great app on the iPhone and provides rudimentary information and scores. Suddenly we have a platform where you can really make those scores come to life."

ESPN is part of Disney, and Apple CEO Steve Jobs sits on Disney’s board of directors and is its biggest shareholder, so Mr. Iger’s comments shouldn’t be much of a surprise. However, they do hint that the company wants to take full advantage of the iPad’s larger screen. For example, how ESPN will “really make those scores come to life” remains to be seen, but there are many possibilities for building video-based interactivity into the ScoreCenter app, such as tapping a touchdown in a football box score to see a replay of it.

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6 Observer Comments

If the iPad is suppose to replace a computer for casual use, how are they going to handle multiple users. Will there be profiles? I don’t want to see my wifes contacts and she doesn’t want to see my.
I have not seen how this will be handled and it is a big hangup to purchasing one when it is released.

   Actions Lee Dronick said on February 10th, 2010 at 12:23 PM (Edited: 10/18/2011 6:20 PM):

I don’t want to see my wifes contacts and she doesn’t want to see my.

Got that right! If there is one thing I have learned the hard way is that you have to be discreet with your indiscretions. smile

Seriously, the iPad is supposed to be an adjunct to a Mac, not replacement. Maybe in a future iPad OS there will be a feature allowing several accounts.

> it is a big hangup to purchasing one when it is released

@tzzysmile - you’re not seeing the big picture.  His ‘n’ hers - you buy two when it is released…  smile

@Sir Harry Flashman - I see the iPad just like Jobs presented it. You are relaxing in your EZ-Boy chair doing email, playing a game, or surfing the internet. I know it is portable and you can take it to Starbucks or where ever but just like the AppleTV it will more than likely have multiple users in the home. AppleTV has no profiles either and my old school gangster rap ( not really ) isn’t what I want my kids to be listening to. So I have to monitor it and be careful when I am jamming also.

Well, to be fair, you had to be careful what you were listening to or watching back in the days of vinyl and Victrolas and VHS and tube TV, too. (Did anyone else here giggle when they found Herb Alpert and the Tijuana Brass’ Whipped Cream and Other Delights album under the stereo? Oh yeah, those were the days… smile )

I think AppleTV may be seeing the end of its life. Streaming from the iPad will replace it, using a new wireless receiver accessory perhaps similar to the Airport Express. And I have a suspicion the iPhone OS 4.0 will have multiple users for iPads when or soon after it arrives at this years WWDC—but I admit I don’t have much to base that suspicion upon.

   Actions Lee Dronick said on February 10th, 2010 at 10:53 PM (Edited: 10/18/2011 6:20 PM):

(Did anyone else here giggle when they found Herb Alpert and the Tijuana Brass’ Whipped Cream and Other Delights album under the stereo? Oh yeah, those were the days…

I bought that LP when it came it out. I heard some of the tunes on the radio then went to buy it and discovered that the album cover was quite titillating for a young teenage boy. The album, along with my others, was ruined when my parent’s basement flooded in 1972. Now interestingly a few days ago I bought Bittersweet Samba (Mocean Worker Remix) a track from Whipped Cream and Other Delights Remixed

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