Jobs, the biopic based on the life of Apple cofounder Steve Jobs and starring Ashton Kutcher, didn't meet expectations for its opening weekend ticket sales. Open Road Films estimated its film would bring in upwards of US$9 million, but instead managed to hit only $6.7 million.
Steve Jobs may have been a success, but the movie about his life isn't
The movie followed a dramatized interpretation of the life of Steve Jobs from the founding of Apple, being forced out of the company, and his return to lead Apple to its current success. While the rise, fall, and redemption of Mr. Jobs makes for an intriguing tale, it didn't play well with opening weekend audiences.
Box Office Mojo stated,
Jobs had plenty of issues, including awful reviews and a comedy star playing dramatic (almost never a good idea). Most important, though, was the movie's apparent tonal issues: while plenty of people enjoy their Apple products, the deification of Steve Jobs is a bit of a turn off. Jobs received a weak "B-" CinemaScore, and all indications are that it will disappear from theaters quickly.
The budget for Jobs was $12 million, so there's a chance it will at least break even, but it doesn't look to be a big money maker. The movie also opened against The Butler which brought in $25 million along with Kick-Ass 2 and its $13.57 million.
Jobs did, however, come in well ahead of Harrison Ford's new movie Paranoia, which sold only $3.5 million.
Rotten Tomatoes didn't show Jobs any love, either. The movie earned a 25 percent rating -- which is bad -- and only 53 percent of movie goers said they liked the film. The movie rating site described Jobs as,
An ambitious but skin-deep portrait of an influential, complex figure, Jobs often has the feel of an over-sentimentalized made-for-TV biopic.
With weak opening weekend sales and bad reviews, Jobs doesn't look to have a long life in theaters. Where the movie stands to eventually make a profit, and possibly find its following, is in DVD sales.