Rumor Claims Apple Looking to Buy Barnes & Noble [Updated]

| Rumor

Apple is apparently in talks to purchase the retail book chain Barnes & Noble. News of the negotiations comes via an unnamed source through Boy Genius Report.

Assuming such a deal really is in the works, Apple would end up spending somewhere in the neighborhood of US$1.5 billion for the company. In exchange, it would get the Barnes & Noble ebook library, the Nook ebook reader, along with the company’s stores around the country.

Apple buying Barnes & Noble? Yeah, right.Apple buying B&N? Not likely

Considering Apple is an electronics seller, jumping into the traditional book market doesn’t seem like a move the company would be interested in making when it already has the iPhone, iPod line, iPad and Mac making it money hand over fist. The deal would also leave Apple with an ebook reader product that it would either have to sell to another company, or simply kill off.

Managing B&N’s retail stores would most likely be something of a headache for Apple, too, unless it planned on remodeling at least some into Apple Stores. Many of the book seller’s locations, however, are already close to existing Apple Stores, making them less than ideal locations for new stores.

On the surface, the idea of Apple buying Barnes & Noble might seem enticing, but simply doesn’t make sense for the Mac and iPad maker, especially since it would be burdened with offloading the rest of book reseller’s merchandise and stores — unless it plans to continue selling traditional print books and magazines.

Without a good reason to buy the company, it’s also highly unlikely that Apple is even talking with B&N about a purchase, making the anonymous source’s claims in this rumor dubious at best.

[Since I can’t seem to keep Barnes & Noble and Borders straight, I’ve updated this article accordingly. The idea that Apple is buying a retail book seller, regardless of which one it is, however, still doesn’t make sense.]

Comments

geoduck

No flipping way in heck. Apple does not need all the brick & mortar stores, Buying and killing the nook would bring antitrust scrutiny, and most importantly B&N has nothing Apple needs.

IMO this is just some analyst trying to pump B&N stock.

jimothy

Ah yes, it all makes sense. Apple will buy Barnes & Noble not for the Nook or book business, but as an outlet to sell their upcoming LCD and plasma TVs.

If my sarcasm isn’t obvious, I’d rank this as one of the unlikeliest Apple rumors, right up their with that idiotic rumor of Apple televisions that refuses to die.

FlipFriddle

Huh? Borders is the one that just went bankrupt, not Barnes & Noble.
I’m with geoduck: rumor placed to help people shorting B&N stock.

jimothy

rumor placed to help people shorting B&N stock

This rumor would hurt people shorting B&N stock, as they’d like to see the stock price go down.

Engine Joe

This is bizarre. As already pointed out, B&N is still chugging along.  It’s Borders which is “failed” and is in liquidation.

This is very poor reporting all up and down the chain.

MOSiX Man

@Engine Joe: If Apple wanted to buy a brick-and-mortal book store company, would they go cheap and buy the one that just failed, or would they pay more to buy the one that is still up and running?

I, too, believe that this rumor is highly unlikely. However, I can see a plan to add small Apple store-ettes into at least some existing B&N stores. There are quite a few on or near college campuses, and that would give Apple retail some great strategic placement. Also, if anybody can take a niche retail business from doing OK to doing very well, it’s Apple.

Again, seriously doubt it, one way or another.

Bosco (Brad Hutchings)

and a chain of stores that are all selling everything including fixtures so they can close their doors for good.

Just wow. Retraction in 5… 4… 3… 2… 1.

Lee Dronick

However, I can see a plan to add small Apple store-ettes into at least some existing B&N stores. There are quite a few on or near college campuses, and that would give Apple retail some great strategic placement

My local Barnes & Noble has a section of iPhone, iPod, iPad accessories. These include cases, chargers, headphones, earbuds, and portable speakers. They also have an in store Starbucks with a good sized table area usually packed with students doing homework, Miramar College is a few blocks away.

Rika

Stunningly bad reporting, making such a basic error as confusing B&N and Borders. Anyway, that will save me a little time in future, as I won’t waste my time visiting this site anymore.

MOSiX Man

My local Barnes & Noble has a section of iPhone, iPod, iPad accessories. These include cases, chargers, headphones, earbuds, and portable speakers. They also have an in store Starbucks with a good sized table area usually packed with students doing homework, Miramar College is a few blocks away.

Imagine adding iPads, iPhones, iPods, and a selection of Macs to the mix. (Probably just portables and minis.) Maybe even a small Genius bar. People could buy an Apple device, then sit down at the StarBucks and enjoy their new purchase with whatever overpriced drink they prefer. smile

Jeff Gamet

OK, gang, it seems I can’t keep Barnes & Noble and Borders straight in my head. Sorry for mixing the two chains up in my article. I’ve updated the story, but my premis remains the same: There isn’t any reason to believe Apple really is trying to buy a traditional brick-and-mortar book seller.

Lee Dronick

There is a Best Buy across the street from the Barnes & Noble and it has one of those small Apple sections. They sell Macs, iPads, iPhones, and iPods. Not much in the way of Mac accessories or software, but quite a bit of iPhone and iPod stuff. I don’t know how well this particular B&N could compete with the Best Buy. I do shop for somethings at Best Buy mostly because it is convenient, but I don’t like the atmosphere; I am too school for cool so I prefer the bookstore. There is also the college bookstore, but they are only open during the day and you have to order Macs, I don’t know if Best Buy offers an education discount.

I usually take a constitutional in the evening and often head up to the mall to poke around after I have gotten my cardio-pulmonary workout. The Apple section in Best Buy is getting more attention these days, but it is not always staffed with the Apple representative who works at several Best Buy stores.

Lee Dronick

OK, gang, it seems I can?t keep Barnes & Noble and Borders straight in my head. Sorry for mixing the two chains up in my article. I?ve updated the story, but my premis remains the same: There isn?t any reason to believe Apple really is trying to buy a traditional brick-and-mortar book seller.

Your right, it doesn’t matter which chain bookstore. Also either facility would probably have too much square footage for Apple’s needs.

Gotta run for a while.

geoduck

HOT TIP:
I just heard from an unnamed source that really knows what’s going on that Apple is in negotiations to buy Dunkin’ Donuts. The report includes a quote from Steve Jobs saying “What can I say, I like them”. The report also reported Tim Cook adding “F*** yeah. I do love me a cruller.”

This report should be considered as being extremely reliable, easily as solid as the B&N purchase reported by Boy Genious earlier today.

Intruder

They would buy B&N solely for the ability to push DVD and CD sales, a channel that Apple isn’t currently addressing and which Steve Jobs has always wanted to tackle.

“I think CDs and DVDs are the next ‘Big Thing’, and we have lots of ideas on how to make it even better,” said Steve Jobs in a recent interview. “Nobody can make any money with digital downloads. I think digital music is just a fad and won’t even touch the CD market. We’ve even put the most advanced SuperDrive in the most recent Mac Mini, in keeping with the drives we installed in the entire MacBook Air line. We’re all over this CD thing!”

Lee Dronick

I just heard from an unnamed source that really knows what?s going on that Apple is in negotiations to buy Dunkin? Donuts.

Buying a Java shop would put too much into Apple’s CUPS

geoduck

Buying a Java shop would put too much into Apple?s CUPS

But buying a Donut shop would fill a Hole in their line.

Lee Dronick

But buying a Donut shop would fill a Hole in their line.

Homer enthusiastically agrees

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