Wal-Mart Buys Online Movie Company VUDU

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Wal-Mart looks to be moving into the online movie business again with its announcement that it is purchasing VUDU. The company currently streams content to Internet-enabled HD TV systems and Blu-ray players.

VUDU's library includes about 16,000 movies for rent and for sale, which gives Wal-Mart a ready-made online movie service. Wal-Mart's previous attempt at jumping into the online movie rental and sale business flopped, leaving Apple's iTunes Store and Amazon.com untouched.

According to VUDU, it will continue to develop products for in-device content delivery along with its applications for platforms such as Facebook and Flickr.

Terms of the deal haven't been announced, although Wal-Mart and VUDU expect to complete the transaction in the coming weeks.

Comments

Lee Dronick

As Hedy That’s Hedley! Lamarr said in Blazing Saddles “Now go do that voodoo that you do so well!”

rjackb

I wonder if Walmart will continue to support the adult section of the VUDU library. Although I’ve never used it, I think it’s nice for people to have a choice. But I can’t possibly imagine Walmart supporting it.

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