Recent Articles By John Martellaro [RSS]
Constancy of a good purpose usually leads to success. The ironic thing, however, is that in business, the constancy of purpose cannot simply be making more money than anyone else at any cost. Making money must be a byproduct of a deeper value. Apple has shown us how to do that.
Apple makes an enormous amount of money by selling hardware, and hardware generally doesn't change over its lifetime. However, in the TV industry, services come and go. Perhaps innovation by Apple consists of coping with change rather than eliminating it.
Writers aren't the only people who need a sane and quiet workplace in order to get stuff done. Every Apple customer has things to accomplish, and unnecessary distractions just get in the way. John Martellaro shares six tools and techniques that he uses to keep his working lifestyle sane and quiet so he can write.
Apple's Airport Utility 6 can appear deceptively simple and simple-minded. However, with a few hidden mouse operations, a lot of network information can be revealed quickly and easily. John Martellaro shows you how.
As in warfare, a great business technique is to turn an enemy's strength into a weakness. Apple appears to be doing exactly that with its increased emphasis on the business advantages of going with Apple's closed, secure, curated mobile operating system, iOS.
Apple's "late 2013" 21.5-inch Haswell powered iMac is compact, fast and runs very, very cool. John Martellaro has just received one and talks about his very positive out-of-box experience.
For some people, the iPhone 5s fingerprint recognition in Touch ID can be less than perfect, occasionally frustrating. Either it doesn't work the first time, all the time, or defining multiple fingers doesn't help. John Martellaro shows how he made it work for him, first time, every time, with just one finger.
There are iPad games that are greatly addictive. And there are buckle down educational apps that teach fundamental skills of use in academia that try, often in vain, to be fun. Given our enormous technological skills in app development, can the two ever be combined into a truly first-rate, important product?
There are lots of weather apps available for iOS. Some are free and some come at a price. However, if you'd like to get a terrific, detailed report on conditions and the forecast straight from the U.S. government and have it appear just like an app on your iPad/iPhone, all for free, here's how to do it.
Samsung's latest video ad for the Galaxy Tab Pro 10.1 shows that it is thinner and has a larger display than the iPad Air. It also has visual multi-tasking. The suggestion is that it is a better product. But that's not the real issue at all, and what Samsung has done just proves why it always plays second fiddle to Apple.