Recent Articles By John Martellaro [RSS]
The Logitech MX Anywhere 2 wireless mobile mouse is designed especially for mobile OS X and Windows users, and that means tracking on just about any surface, including glass. Notable is that it can be used with Bluetooth or a USB dongle. The scrolling capabilities make it a killer product. Features and feel are top notch. It's the best mouse John Martellaro has ever used.
Paraphrasing Star Trek's Mr. Spock: "Small companies have small ambitions. Large companies have large ambitions." Given that fact of our technical life, many observers expect Apple to act like a small company and grumble when it doesn't. In fact, as Apple grows, so must its customers (and observers) in their perspective. Apple Watch and Apple Music are cases in point.
"I am still bullish on iPad." That's what Apple CEO Tim Cook said about the iPad to investment analysts during the 2015 Q3 earnings report. Mr. Cook mentioned business initiatives with iBM, the new features of iOS 9 and the fact that the consumer upgrade cycle "will eventually occur."
OS X Yosemite has been a bit of a problem for some users, especially with networking, and so the WWDC announcement of El Capitan was greeted with enthusiasm. Apple's stated focus was on the experience and performance, but, in time, we've learned that important changes under the hood will also contribute to security and better networking. Here's a look at how El Capitan is going to affect you for the better.
Now that the Apple Watch is in ready supply, it's time to start promoting it via advertising. And that's exactly what Apple is doing with four new video ads that show, often in a story-based environment, how the Apple Watch can be used to advantage. Bravo.
NASA's New Horizons spacecraft has flown by Pluto and its moons and sent back preliminary images. However, the best is yet to come as even higher resolution data and images will be radioed back to Earth. Here are four great iOS apps to help you keep up with the news.
Adobe's Flash Internet Browser plug-in has had so many security issues over the years, especially recently, that many are calling for it to fade into the sunset. Here's a concise FAQ on how check for what version you have installed, how to restrict how Flash is used, and how to delete it for good.
This Kickstarter project, which is now fully funded, aims to provide a full-featured, form fit USB-C dock for Apple's MacBook. Ports are: USB Type-C for power, two USB 3.0 ports and a Mini DisplayPort. Optional is 64 GB of Flash storage, accessible to the MacBook. The developers point out that, "Branch was designed from the ground up to rigidly & securely attach to the MacBook as if it was a part of the Mac itself." Branch will be available in three colors to match the MacBook: Silver, Space Gray and Gold. It measures 11 x 19 x 82 mm, and first versions will be made from high quality polymers.
Apple's 12.9-inch iPad Pro is almost a certainty, given what we now know. However, it's important to put the product into perspective. Being a pro-level product, it won't be for everyone, and that suggests merely incremental sales over what Apple is doing now. That's not a bad thing.
When a revolutionary new product is launched, the first instinct is to understand it by relating its most obvious features to what we already know. In time, it becomes apparent that the analogies we formed, to understand the device, failed to properly inform us of the new way of doing things. That's the Apple Watch in spades.