Recent Articles By John Martellaro [RSS]

A Mad Magazine Experiment with iPad Gone Sour

4:03 PM, Aug. 13th, 2014 · John Martellaro · Analysis

An iPad Magazine Esperiment Gone Sour

Back in 2010, John Martellaro said good-bye to paper and started moving all his magazine subscriptions to digital versions on an iPad. Here's an update on how that project went. Hint: the technology didn't develop well, and John is going back to paper. For now.

Looking Back at Our Ridiculous 3.5-inch iPhone Displays

3:00 PM, Aug. 11th, 2014 · John Martellaro · Editorial

Smartphone display growth

The original Apple iPhone started out with a 3.5 inch display. That worked great for a telephone in 2007 that could also run a few Apple apps, but in 2014 we do so much with our iPhones that a larger display is a must. John informally compares three smartphones: iPhone 3GS, iPhone 5s, and an Amazon Fire Phone.