Recent Articles By John Martellaro [RSS]
Serenity Caldwell is the Managing Editor at iMore, a site that covers everything Apple. We opened the show with a chat about Apple and the professional market and then backtracked a bit to Serenity's career and her obsession with Apple at an early age. Even as a toddler, she began using her faither's Macintosh Plus and MacPaint. Later, having grown up in an technical household, Serenity started out wanting to be a novelist. That led to a life in theater and production. When that came to an unexpected end, Serenity was faced with a critical, risky career decision that changed her life. How she built on her experiences, serendipitously met Jason Snell and started writing for Macworld (and now iMore) is a delightful story full of twists and turns.
Apple's business model is based on the idea that ever more people will be interested in ever more new products in the future. But as the middle class disappears and robots slowly displace workers, who will be left to fuel Apple's growth?
Apple has always marketed the strong security of iOS with features like the Secure Enclave and hardware encryption. Despite the acknowledged superiority of iOS security compared to Android, customers have granted Android a larger market share. How might Apple's new efforts affect that equation?
Apple CEO Tim Cook will appear on ABC's World News Tonight with David Muir on February 24 at 6:30 PM Eastern Time. In the interview, he explains Apple's position against a court order to create new software that would help the FBI access the iPhone used by one of the San Bernardino shooters last December.
Even before the Apple Watch first shipped, Apple's CEO Tim Cook announced that Apple Watch quarterly sales would not be broken out for financial analysts. At first that seemed overly defensive by Apple and worrisome to observers, but in time, we've seen how clever a strategy it has been. John explains why.
The just released Satechi Aluminum Wireless Presenter is a beautifully designed red LED laser pointer combined with slide navigation buttons, all wrapped in Bluetooth and a rechargeable Lithium-Ion battery. It's available in the matching Apple colors of Silver, Space Gray or Gold.
In OS X, we can have up to 16 desktop Spaces. They're managed by Mission Control. The default way to move between Spaces is with CTRL and the right or left arrow keys. John Martellaro found that to be inconvenient and shows how to change the shortcut key that changes between Spaces.
Rocco Pendola is an Associate Editor at Seeking Alpha where he edits investment articles. I got to know Rocco when he was the social media manager for The Street and was lighting Twitter on fire. We started our chat about Rocco's early years, his love of talk radio and then his work as a sports talk radio host in Buffalo, NY and how that formed his communication and social skills. Later, still very young, Rocco found himself in San Francisco when 9/11 happened, and he started thinking about a new career that included Ph.D. work. One constant throughout all this was his writing skills and love of the stock market. It has all come full circle. There's much more in this intimate interview—a personal story about passion and persistence.
As Apple customers, we're accustomed to seeing the most popular consumer products updated annually. Like the iPhone and iMac. However, there are very good reasons why we won't see a new Apple Watch in March. John Martellaro explains Apple's challenges.
It's not a long statement nor deeply technical. But California Congressman Ted Lieu (33rd District) has come out in favor of Apple in the recent high profile tussle with the FBI. That representative Lieu is only one of four in Congress with a computer science degree is at once both comforting and telling.