Recent Articles By John Martellaro [RSS]

Chil’s Notchbook Case for iPad Air Takes a Different Approach

3:15 PM, Feb. 18th, 2014 · John Martellaro · In-Depth Review

Chil Notchbook for iPad Air review

Every iPad case maker uses a specific approach or two.  It might be low weight, a high level of protection, attractive, artistic design, or the ability to be used in multiple orientations to name a few. Chil has taken its own approach which is novel and effective, but it may not suit everyone.  John Martellaro sizes up this unusual but quality case called the Notchbook for iPad Air.

An Enduring Apple Theme: Celebrating the Mac’s Inner and Outer Beauty

1:30 PM, Feb. 17th, 2014 · John Martellaro · John Martellaro's Blog

The Mac's Enduring Design Theme

Back in 1986, the NeXT corporation was working to fit the best possible UNIX workstation into a black, one foot cube. To celebrate their achievement, using Surface Mount technology, NeXT developed a promotional video showing the manufacturing process.  It's probably no coincidence that the recent Mac Pro manufacturing video bears a remarkable resemblance.  John Martellaro compares the videos.

Criticism of Apple, Without Offering Insight, is a Betrayal

4:40 PM, Feb. 14th, 2014 · John Martellaro · Particle Debris

There is no end to the criticism of Apple.  It comes in all shapes and forms. The real question, however, is not why Apple takes risks and makes mistakes. The real question is, what are journalists contributing to our understanding of Apple? A sour minded embrace of doom is a common approach, but it won't serve the readers in the long run.

LaCie’s Fuel Adds a Terabyte of Storage to iPad/iPhone

4:45 PM, Feb. 13th, 2014 · John Martellaro · In-Depth Review

The LaCie Fuel is a small, battery powered, good looking terabyte drive that augments the storage of iOS devices and is focused on the Apple customer. It acts as a Wi-Fi source, and can transmit HD video to up to three devices simultaneously. Its storage is easily accessed with the Seagate Media iOS app. John Martellaro reviews it, in-depth.

CruxENCORE Keyboard for iPad Air is Also a Handsome Case

3:45 PM, Feb. 12th, 2014 · John Martellaro · Cool Stuff Found

CruxCase is developing its new CruxEncore Case derived from a Kickstarter project. With the look of a Macbook Pro and focus on the light weight and feel of a Macbook Air, the CruxENCORE uses Bluetooth connectivity as well as a raised, full-sized QWERTY keyboard. Unique with this product is the hinge that allows the keyboard to swivel and act as a stand. The anodized aluminum case and keyboard weighs 1.45 lbs (658 g), just slightly more than the Brydge for iPad 2,3,4. Inside is a 360 mAh battery that will power the Bluetooth system for an estimated 30 days. This Kickstarter project currently has more than 265 backers, and the funding deadline is Sunday, March 23, 2014.

The Challenging Ergonomics of an Apple iWatch

4:29 PM, Feb. 5th, 2014 · John Martellaro · Editorial

iWatch ergonomics

There is no doubt that Apple can make an iWatch that does all the right things: works as a standalone device and helps us monitor our health and upcoming events. Plus all the other cool stuff we know an iWatch can do. However, the biggest challenge may simply be good old-fashioned ergonomics.