In the Netflix Tech Blog, the new per-title encoding optimization has been explained in some technical detail. What they're doing is very smart, and doesn't involve any new compression standards. Rather it's an adaptive bitrate that optimizes the video stream based on the kind of content and the customer's available bandwith.
Apple's years-long fight to offer a streaming TV service comes down to one thing: unwanted channels. Citing unnamed sources within the industry, Peter Kafka wrote an excellent piece for Re/code about Apple wanting to offer focused, stripped down bundles of television channels in a streaming service, and how this freaks TV executives out.
We now know that Apple has likely suspended its efforts, for the time being, to offer a TV subscription service. We don't know the intimate details of the negotiations, but it's possible to make some good guesses as to why Apple has come away empty handed. John Martellaro explains.
You know those rumors we've been hearing for years? The one about Apple working on a streaming TV service that would let people drop their cable service like a bad habit? Apple is shelving those plans, according to Bloomberg, who cited TV executives, including CBS CEO Les Moonves.
Sometimes on TV shows a character gets killed off, but the actor playing that role sticks around as the long lost twin, look alike cousin, clone, or some other contrived part. That's pretty much what Adobe is doing with Flash, but there's a better chance for a good story line here.
A billion dollars. Just saying it makes me wax whimsical about the salad days when such an august figure was what we in the business called "a lot of money." The gigantic sums of money earned by the likes of Apple and Google may have jaded us to such figures, but there are innumerable companies that would kill for a billion dollars of business in year.
Apple CEO Tim Cook says that a converged iPad/Mac isn't what customers want — but that doesn't stop people from asking for one.
We all feel it, the siren call of increased security so we can prevent another horrific terror attack. In France, in Britain, throughout Europe, in the U.S., in every country opposed to extremist Islamists, we feel that call. But we must resist the urge to throw privacy out the window in the name of fighting terrorism because we will get nothing in return.
Apple is doing really well. The company is fantabulously successful, or so Bryan Clark argued at TheNextWeb. But all that success is only masking the reality that Apple is in a heap of trouble with no future. That's what Bryan Clark is saying, and for his efforts he has earned himself a place in the Apple Death Knell Counter.
Apple may be planning on including digital license plate technology in its rumored electric car project. The speculation stems from Apple's recent hire of Rónán Ó Braonáin, director of engineering at Reviver—a company developing digital license plates. If you're thinking your next car will have digital plates, however, think again. Adoption for this technology is a long way off.
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