iPhone 6 Will Have Sapphire Glass Thanks to GTAT’s Hoard

11:48 AM, Aug. 7th, 2014 · · Analysis

Rumors jump back and forth between Apple using synthetic sapphire glass for the next iPhone display, and sticking with Corning's Gorilla Glass because there isn't enough sapphire to meet production needs. If the iPhone 6 doesn't ship with a sapphire glass display, it won't be because of a materials shortage; it'll be because Apple chose to stick with the same glass it's been using on previous iPhone models. Apple teamed with GT Advanced Technology to produce the synthetic sapphire it needs -- and not only has the company been ramping up production in a serious way, it also has a hoard of sapphire it already made stashed away.

Apple’s Social Media Secret Weapon: Musa Tariq

10:29 AM, Aug. 5th, 2014 · · Analysis

Musa Tariq was Burberry's digital marketing director, then Nike's social media director, and now he works for Apple. Mr. Tariq is Apple's new retail Digital Marketing Director, and his new job is a pretty clear indicator that the company is serious about building up its own in-house marketing efforts, and may finally have a real interest in social media, too.

What Amazon Didn’t Say in Its Blog Post about Hachette

5:55 PM, Jul. 30th, 2014 · · Analysis

Save me, Amazon Superhero!

Amazon has come forth and told unto us it is waging holy war against Hachette for lo! The children. For only lower book prices can save the children—and indeed publishers and authors, too—and those greedy publishers are too stupid to understand. Bryan Chaffin thinks there's more to the picture.

Ford Ditching BlackBerry for iPhone for Global Corporate Use

8:57 PM, Jul. 29th, 2014 · · Analysis

Ford and iPhone

Ford announced on Tuesday that it was moving some 9,300 corporate employees from BlackBerry to iPhone. The move will be a blow to BlackBerry, which is trying to rebuild itself under the leadership of CEO John Chen. At the same time, it's another boost for Apple's enterprise ambition, which recently announced a mobile alliance with IBM.

Hedge Fund: ‘Apple Might Become Obsolete in 2-3 Years’

8:48 PM, Jul. 24th, 2014 · · Analysis

Pedro de Noronha on CNBC

Pedro de Noronha, managing partner at hedge fund Noster Capital, ain't got no truck with these newfangled tech companies, including Apple. The problem, he said, is that you don't know where they'll be in 5 to 10 years. Even Apple, according to him, could be "obsolete in two to three years."

Apple Granted ‘iTime’ Patent for Wearable Mobile Electronic Device (Plus Wristband)

6:10 PM, Jul. 23rd, 2014 · & · Analysis

High Time for iTime

Apple was granted a patent on a smart watch dubbed "iTime" on Tuesday. The patent describes a wristband with embedded electronics that can be accessed by "a mobile electronic device." It describes several implementations, including versions where the mobile electronic device can be removed from the wristband.

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Well, we've seen the requisite number of iPhone 6 mockups so it's time to get back to the Thing Apple Is Totally Gonna Make To Put On Your Wrist rumors.

Apple Buys 29 Companies (plus Beats) in 21 months, 5 Since March

8:04 PM, Jul. 22nd, 2014 · · Analysis

Ch-Ching!

Apple has purchased some 29 companies since the beginning of fiscal 2013 (October of 2012), and five just since the end of the of the March quarter of 2014. If you throw in Beats, which hasn't closed yet, that makes 30 companies and a clear indication that Apple is becoming more aggressive in buying outside firms.