Analyst: Apple Needs to Choose iPhone Margins or Marketshare

10:21 AM, Apr. 24th, 2014 · · Apple Stock Watch

Apple reported selling 43.7 million iPhones during its second fiscal quarter for 2014, beating analyst estimates and showing better margins in the process. Despite that good news, Wells Fargo analyst Maynard Um sees a time coming where Apple will have to choose between maintaining high device margins, or driving unit sales.

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There isn't anything stopping Apple from selling iPhones at a higher price point, and that's possible if the next new model ships with a larger display. That doesn't mean Apple will stop selling iPhones at current prices, and it doesn't necessarily mean iPhone sales will suffer. If Apple wants to keep its high margins on iPhone sales, and can't keep component costs low, it'll have to raise prices across the board, and that's the part that could impact sales.

AAPL Jumps $44 in Pre-market Trading after Strong Q2 Earnings Report

9:21 AM, Apr. 24th, 2014 · · Apple Stock Watch

Apple's shares shot up over US$40 in after hours trading following the company's strong second quarter earnings report on Wednesday, and continued to climb over night. Shares were up 8.53 percent in Thursday morning's pre-market trading, which didn't fit with the price drop Apple's shares often see after an earnings report.

Apple’s Stock Jumps $40 (7.7%) in After-Hours Session

7:31 PM, Apr. 23rd, 2014 · · Apple Stock Watch

Going Up!

Shares of Apple Inc. jumped 7.68 percent during the after hours session after Apple blew away its own guidance and Wall Street's consensus estimates. Trading in the after hours market is always exaggerated when it comes to $AAPL, but a sharp increase indicates that investors were pleased with Apple's results.

Apple’s Tim Cook Explains His Enthusiasm for iPad

6:57 PM, Apr. 23rd, 2014 · · Apple Stock Watch

During Apple's 2014 Q2 Earnings Report, some technical issues related to channel inventory for iPad sales were explained, so the Q2 results aren't as bad as they look. Nevertheless, sales have flattened and UBS analyst Steve Milanovich wanted to hear more. He got an earful.

Apple Beats the Street, Reports $45.6 Billion Revenue and $11.62 EPS [Update]

4:37 PM, Apr. 23rd, 2014 · · Apple Stock Watch

$AAPL

Apple reported its fiscal second quarter results on Tuesday, and the company beat Wall Street's estimates. Apple reported revenue of $45.6 billion with earnings of $10.2 billion, or earnings per share (EPS) of $11.62. That's up year over year, and tops consensus estimates from analysts of $9.07 billion in revenue with EPS of $10.18. The article has been updated with additional information.

Reminder: AAPL Q2 Earnings Report this Wednesday

8:45 AM, Apr. 21st, 2014 · · Apple Stock Watch

Apple's second fiscal quarter earnings conference call for 2014 is scheduled for Wednesday, April 23, and will come with the usual watchful eyes of investors and analysts looking to see exactly how the company performed post-holiday season. Analysts will be watching Apple's iPhone and iPad sales figures closely, and The Mac Observer will offer our usual news coverage and analysis of the event.

Analyst: Apple wants $100 iPhone Price Increase

6:07 PM, Apr. 14th, 2014 · · Apple Stock Watch

Apple is reportedly pushing carriers for a US$100 increase in the price it plans to charge for the iPhone 6. Carriers have been resistent to raising the iPhone's price, but will likely succumb and pass on the cost to their customers, according to Jeffries analyst Peter Misek.

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Driving up the iPhone's price by $100 doesn't sound like a smart idea in a market where Apple wants to draw in more smartphone customers instead of driving them to cheaper Android-based products. Jeffries analyst Peter Misek thinks that's what Apple has in store, however, and that it won't have a negative impact on sales. Color us skeptical.