Choosing an Apple Watch? Check Out TMO’s Staff Picks

4:51 PM, Mar. 18th, 2015 · · Columns and Opinions

Kelly took a poll of TMO towers to see which Apple Watch was going to be the most popular. It should surprise no one that virtually everybody will be making that purchase, but aside from that the answers tended to vary about which one and why.

How Long Will the Apple Watch Retain its Value?

3:15 PM, Mar. 17th, 2015 · · Columns and Opinions

For decades, Apple customers have been spending a little bit more on their Apple products because of the industrial design, and quality. Plus, there's the notion that owning the best is a good thing in terms of customer satisfaction and pride of ownership. Does the Apple Watch seek to break that mold? John Martellaro doesn't think so.

Cord Cutters Who Embrace Apple TV: Beware the Costs

4:45 PM, Mar. 13th, 2015 · · Columns and Opinions

New data from Digitalsmiths says that about 1.5 million households are planning to cut the cord in the next six months, citing excessive cable/satellite bills. But beware. The cumulative cost of OTT selections could equal or exceed current bills.

Apple’s New MacBook Has iPad Envy. That’s Good

2:30 PM, Mar. 10th, 2015 · · Columns and Opinions

The pattern is becoming clear now. Apple knows better than to merge iOS and OS X, but there are other options for the family of products. First we saw interoperability with Yosemite and iOS. Now we're seeing similarity in connectivity options. It's back to the future. Meanwhile, some fret.

Apple TV Status Remains a Disappointment and a Mystery

4:15 PM, Mar. 9th, 2015 · · Columns and Opinions

Apple must be working on something really big related to the Apple TV.  The last major release, the 3rd generation Apple TV, was on March 7, 2012. Three years is an eternity in the tech industry. John Martellaro expresses his disappointment that no new hardware was announced.

Apple Watch Pricing is Very, Very Reasonable

3:19 PM, Mar. 9th, 2015 · · Columns and Opinions

During Apple's Spring Forward event, Tim Cook finally announced the Apple Watch pricing, and it's eminently reasonable. Those who thought Apple would gouge us for the sake of status were off the mark.

One Fundamental Insight Predicts the Success of Apple Watch

4:30 PM, Mar. 6th, 2015 · · Columns and Opinions

One can flop about, being a surly curmudgeon and pronounce, with arrogance, the ultimate failure of the Apple Watch. But there is one key, fundamental observation that demolishes every Apple Watch naysayer. This week, John Martellaro found it and shares it with us.