Did you watch the Apple keynote last week? Dr. Mac did and he gave it a B+ overall. Wanna know more? Read his take on everything Apple announced last week in Dr. Mac's Rants & Raves Episode 127: My Take on What Apple Announced Last Week.
Apple is stretched pretty thin, these days. Mac, iPhone, iPad, Apple Watch, Apple Car, iCloud, Apple Pay, iBooks, iTunes, Apple Music, OS X, and iOS, just to name a few. Some have suggested Apple kill its legacy Mac business to leave it free to focus on other products. Bryan Chaffin argues that this represents a fundamental misunderstanding of Apple and the Mac, both.
Apple is amping up its campaign to make privacy a selling point. But can even the greatest marketing phenom in recent history do so? Bryan Chaffin says it's going to be a hard sell.
Have OS X users become overwhelmed by terabytes of data? Are they bored or over burdened by the idea of backing up? Is iCloud a simplistic, lame answer to a much more complex question? OS X El Capitan does nothing to address this emerging issue.
There is no company less inclined towards nostalgia than Apple. We got another example of that this week when the company pulled "iPod" from its main menu bar. In its place is "Music," a link to the company's newly announced Apple Music service. This may be Apple's most important super power.
In this week's Dr. Mac's Rants & Raves: The thrilling conclusion to Dr. Mac's Guaranteed Gifts for Dads & Grads... with some nifty speakers for your loved one’s listening pleasure and much more.
A combination of Apple's disruptive iPhone and Research In Motion's (RIM) inability to release its own touchscreen device is what did in the once-iconic BlackBerry. Jim Balsillie, the former co-chief executive of RIM (now called BlackBerry Inc.), acknowledged that RIM was simply unable to compete with Apple's smartphone.
Apple had a lot of things to present at the 2015 WWDC Keynote. And so it was no great dramatic loss that Apple did exactly the right thing with the next version of OS X, El Capitan. The focus will be on the user experience and performance improvements. The restraint exhibited took a lot of courage.
Edward Snowden called Apple a "pioneering" company in the area of privacy. In an editorial for The New York Times titled "The World Says No to Surveillance," Mr. Snowden made the case that public sentiment has turned against the surveillance state.
When merchants say they are reluctant to embrace Apple Pay, the reasoning, amazingly, doesn't rest on sound technical ground. Instead, there seems to be a pattern of self-delusion, denial, foolish frugality, excuses about lack of customer demand and even downright ignorance. In time, this strategy is destined for major disasters that will drag their customers down with them.
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