Apple Offers Retail Employees Early Access to OS X Mavericks

8:38 PM, Jun. 18th, 2013 · · Editorial


Apple has offered some of its retail employees early access to OS X Mavericks. Genius Bar and floor staff at the company's chain of Apple Stores have been invited to install, test, and report on their experiences with Mavericks, and Bryan Chaffin argues this is good for everyone, including Apple's customers.

Of Course iOS 7 is Broken, it’s Beta

11:09 AM, Jun. 18th, 2013 · · Editorial

Apple gave the public its first preview of iOS 7 last week during its annual World Wide Developer Conference in San Francisco. A beta version just for iOS developers was released the same day, and it found its way to many people outside of that group who promptly started complaining about stability issues, non-functioning features, poor battery life, interface problems, broken third-party apps, and more. Of course iOS 7 has problems; it's beta software.

Is It Apple’s New Mac Pro or a Japanese Trash Can?

7:00 AM, Jun. 14th, 2013 · · Editorial

A Trash Can & the Mac Pro

This is too fun: Amazon Japan sells a trash can (Google translation) that looks a lot like Apple's brand spankin' new Mac Pro. Some may find that fitting since there was a barrage of "it looks like a trash can" comments when Apple announced the device on Monday.

Apple’s iOS 7 Demo Shows Inconsistent Buttons

12:13 PM, Jun. 12th, 2013 · · Editorial

Looking at Apple's new iOS it seems they haven't even decided for themselves what things should look like. Too much more delay here is bad for third-party developers and, therefore, bad for us. See what Dave Hamilton found.

We Need To Develop Even The Most Dangerous Technology

3:34 PM, Jun. 7th, 2013 · · Editorial

As always happens throughout human history — though perhaps moreso today — our lives see us constantly exposed to new technological developments. Our perspective on them taints our gut reactions, and it's often easy to forget that all of it is simply part of the iterative design process we as humanity share. Nothing we have today, not cell phones, not cars, not even a can opener, was created in a vacuum. Everything builds on that which came before it, and this is an easy fact to forget — and an important one to remember.

iOS: The Multi-App Conundrum

10:25 AM, Jun. 7th, 2013 · · Editorial

We often need multiple apps on our iPhone and iPads to perform the same functions a single app handles on our Macs. Mark Greentree thinks that's a problem leading to extra steps for what should be simple tasks, and to frustration for those of us that use iOS regularly.

The State of Magazines on the iPad: a Giant Mess

4:00 PM, Jun. 4th, 2013 · · Editorial

The promise of magazine heaven on the Apple iPad has not yet been fulfilled. As publishers with varying degrees of cash, technical expertise and perspective have entered the digital magazine market, the technology has splintered. John Martellaro shares his own experiences with an all digital magazine life.

It’s Okay Mr. Cook. Apple Customers Can Also Dream

12:10 PM, May. 31st, 2013 · · Editorial

A question has come up about Apple's ability to inspire our dreams. Apple doesn't seem to be sharing its vision for the future right now. Has Google usurped that role? That idea is all wrong. Apple shares its dream when the product ships.  John Martellaro explains.

Microsoft Commercials Take Swipes at Apple’s iPad

7:02 PM, May. 23rd, 2013 · · Editorial

iPad vs. Windows

Microsoft is taking pot shots at Apple's iPad in its efforts to promote moribund sales of Windows 8 tablets. In a new series of commercials, the Redmond, WA company harnesses Siri to disparage iPad's one-app-at-a-time nature, and compares specs to show an Asus device is thinner and weighs less than iPad.

Pondering Those Who Dis Apple’s CEO Tim Cook [VIDEO]

11:30 AM, May. 23rd, 2013 · · Editorial

Drive-by insults of Mr. Cook don't cut it.

Recently, we've seen some articles that claim Tim Cook doesn't really know what he's doing and he'll drag Apple down. It's all nonsense, driven by lack of understanding of the man. John Martellaro refutes the crazy notion based on his own experiences. Plus he presents a video for you to analyze.