The Real Reason Apple Retail Stores Flourish

7:45 PM, May. 20th, 2016 · · John Martellaro’s Blog

Apple Retails Store Success

One of the classic Steve Jobs videos is his introduction to the first Apple retail store in Tyson's Corner, Virgina in 2001. In that legendary video, Mr. Jobs lays out his vision for what those stores would do for customers. Because other similar stores had failed, pundits assumed the Apple store would as well. Here are some observations by John Martellaro why Apple flourished.

iTunes is Still Apple’s Worst Software, But Now It’s Much Better

5:40 PM, May. 17th, 2016 · · John Martellaro’s Blog

iTunes 12.4 tweaks

Apple has been taking a lot of heat lately for iTunes. The user interface, which was stellar when it first launched, has become complex, confusing and opaque. Plus, many small problems have plagued its robustness over the years as it tried to do too much. iTunes 12.4 takes two steps forward after many backwards steps, and restores some interface sanity. This is in itself notable.

Hulu Is Going to Launch What Was Denied to Apple: A Cable-like Internet Subscription Service

5:00 PM, May. 4th, 2016 · · John Martellaro’s Blog

Apple's Video Plan ... is What?

Apple has struggled to become a major player in the delivery of video entertainment. Unlike music, Apple has run into a complex, sophisticated industry that connects studios, networks, and carriers. Now, it appears that Hulu is going to do what Apple wanted to do but could not. It punctuates the question: what should Apple really be trying to do for customers?

The Apple Car Will Be Beautiful & Desirable, Not an Econobox

4:30 PM, Apr. 21st, 2016 · · John Martellaro’s Blog

Apple Electric car design

Many of the contemporary design concepts for the rumored (but almost certain) Apple electric car show a dorky looking econobox because, well, no one knows what it will look like and some kind of design that portrays an eco-attitude is an easy, comfortable premise. John Martellaro maintains that the Apple car will actually be quite beautiful and desirable.

Everything You Need to Know About OLEDs, Quantum Dots & iPhone, Part II

3:30 PM, Jan. 21st, 2016 · · John Martellaro’s Blog

OLEDs, Quantum Dots & iPhone

A new LCD display technology for 4K UHD is called Quantum Dots. On the other hand, Organic LEDs are often mentioned as a next generation technology for iPhone displays.  Here is Part II of John's interview with Paul Gagnon, Director of TV Research at IHS Technology.  The discussion continues with manufacturing issues, suppliers, response times, costs and the ultimate winner down the road.

Everything You Need to Know About OLEDs, Quantum Dots & iPhone, Part I

4:20 PM, Jan. 20th, 2016 · · John Martellaro’s Blog

OLEDs, Quantum Dots & iPhone

A new LCD display technology for 4K UHD is called Quantum Dots. On the other hand, Organic LEDs are often mentioned as a next generation technology for iPhone displays.  John Martellaro interviewed Paul Gagnon, Director of TV Research at IHS Technology to find out more about these two technologies and possible use in Apple's future iPhone.

Three Cool Mac and iPad Holiday Toys for Your Inner Geek

4:45 PM, Dec. 2nd, 2015 · · John Martellaro’s Blog

Geek Toys for the Mac User

Several really nifty items have come across my desk recently
that are just in time for the inner geek in you. In this non-review quick look review I describe the Brydge mini keyboard for iPad mini 1,2 or 3, the Other World Computing Thunderbolt 2 Dock and the Macally USB-C/A four port USB 3 dock for the MacBook. You'll be forgiven for wanting all three after you read this.