Back in 1986, the NeXT corporation was working to fit the best possible UNIX workstation into a black, one foot cube. To celebrate their achievement, using Surface Mount technology, NeXT developed a promotional video showing the manufacturing process. It's probably no coincidence that the recent Mac Pro manufacturing video bears a remarkable resemblance. John Martellaro compares the videos.
If you ordered an item from Apple's online store recently, you may have found that the sales tax computation interface has changed, and you may have been overcharged. John Martellaro describes how to get your money back.
There has been a lot of speculation lately about the so-called iPad Pro, filling out the 2 x 2 matrix of MacBooks (Air/Pro) and iPads (Air/Pro). However, for now, John Martellaro has his wish list of what he'd like to see in the next generation iPad Air -- including the iPad mini.
John Martellaro was in a Staples store recently and heard a sad tale about a young woman, a college student, whose father bought her a Microsoft Surface RT tablet by mistake. And it was a big mistake.
Technical predictions for the new year are passé. Suggesting what Apple ought to do is obnoxious. But John Martellaro doesn't mind telling everyone what he hopes Apple will do in 2014.
Apple's new iPad Air arrived later than we thought an iPad 5 would. Last summer, the jackpot question was, what will make the next Apple 10-inch iPad special? John Martellaro has found out.
So far, many futurists have looked at the smartwatch as an extension of the smartphone. It would, for example, receive important information from the powerful smartphone in the pocket. What if there's a better way? What if that's not the key to success at all?
This holiday season, millions of young people and even young professionals will be receiving an iPad as a gift. There's just one problem. The iPad starts with a clean slate, so to speak.
John Martellaro proposes a watering hole, a place for people who want to use that iPad pursue a particular profession.
There are a lot of companies that want to sell movies on demand. Recently, John Martellaro realized that he and his wife, without fail, always select the Apple TV to watch the latest available movies. John explains why.
It's almost like stealing. But of course it isn't. You walk into an Apple retail store, scan the barcode of the item you want, and log in with your AppleID. Paid. Done. Never see a salesperson. Walk out of the store. John Martellaro tells his story of how this fabulous app works and makes some predictions.
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