Apple Black Friday Deals Include Gift Cards for Macs, iPhones, More

8 hours, 1 minute ago · · News

Apple's Black Friday deals are out, and this year the iPhone, iPad and Mac maker is sticking with gift cards as incentives to buy — a plan the company first used last year. This year, however, those gift card incentives are limited Apple's own products, including Beats headphones.

Happy Thanksgiving from The Mac Observer!

8:00 AM, Nov. 27th, 2014 · · News

It's Thanksgiving in the U.S., so that means The Mac Observer is taking Thursday and Friday off to celebrate the holiday. We'll have details on Apple's Black Friday sale tomorrow, and then it's back to our regular news, analysis, tips and reviews on Monday, December 1. We hope everyone has a great weekend even if Thanksgiving isn't part of your annual holiday schedule.

Apple Reportedly Building Chinese Sapphire Plant with Foxconn

9:36 PM, Nov. 26th, 2014 · · News

Sapphire Boule

Apple's GT Advanced Technologies troubles are well-known, but a report coming out of Taiwan suggests that Apple isn't ready to give up on sapphire displays for iPhone just yet. A report out of China says that Apple-supplier Foxconn is building a plant in China to produce sapphire for iPhone displays.

Melissa Holt on MacJury’s Holiday Gift Guide 2

7:46 PM, Nov. 26th, 2014 · · News

Melissa and Chuck

Melissa Holt, our very own Mac guru, recently appeared on Chuck Joiner's MacVoices video podcast. She joined Joe Kissell and Steve Sande on MacJury's Holiday Gift Guide #2. As the name suggests, the panel has a bunch of suggestions for holiday gifts, just for you!

Black Friday 2014: The Best Mac Deals

4:05 PM, Nov. 26th, 2014 · · News

If you're in the market for a new Mac this holiday season, the deals are limited but do exist. Kelly brings you the scoop on where to score savings on some lovely new Apple hardware.

5 iPhone Apps to Cut Your Thanksgivings Stress

10:46 AM, Nov. 26th, 2014 · · News

Thanksgiving is supposed to be a day of sharing and embracing generosity, but more often than not it seems to turn into a stress filled event. Your Thanksgiving shouldn't have to turn out that way, so The Mac Observer put together a list of five iPhone and iPad apps to help you get through the day happy and stress-free — or as stress-free as possible. It is, after all, Thanksgiving.

BuzzFeed Uses Apple Watches to Incentivise Staff

9:01 PM, Nov. 25th, 2014 · · News

Incentive

BuzzFeed is doing well these days. The company raked in more than US$100 million in revenue during 2014, a figure surely worthy of a couple of list-style titles. That's a lot of money, and the company has more than 700 employees making it happen.

The Mac Observer Spin The Mac Observer Spin is how we show you what our authors think about a news story at quick glance. Read More →

Apple Watch is going to take doubters by surprise. There is an interesting vibe growing about this device. It's going to become ever more interesting.

Apple Highlights Continuity, Gaming in New iPhone 6 Ads

9:14 AM, Nov. 25th, 2014 · · News

Apple released two new iPhone 6 commercials Monday evening featuring Jimmy Fallon and Justin Timberlake. The ads highlight Continuity's ability to send and place phone calls through the iPhone via an iPad or Mac, and collaborative gaming, too.