Apple is letting the fashion world enjoy the editorial debut for Apple Watch. The Business of Fashion (BoF) reported that Vogue China got early access to the device, and will feature it on the cover of the November issue on the arm of supermodel Liu Wen.
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I think the watch and technology worlds don't get Apple Watch yet, each for different reasons. Apple is positioning this device obliquely to anything most of us thought about before it was announced.