Interbrand has ranked Apple as the world's most valuable brand for the second year in a row with a valuation at US$118.863 billion. Apple's value increased by 21 percent compared to last year's Best Global Brands report at $98.3 billion, and has the iPhone and iPad maker ranked above Google, Coca-Cola, IBM, and Microsoft.
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This is the second year in a row Interbrand ranked Apple as the world's most valuable brand. It's also the first time four of the top five companies were tech-related, and the first time the top two companies were each valued over $100 billion. Seems the iPhone is doing well for Apple.