Facebook Home: Is That a Feature or a Threat?

3:45 PM, Apr. 5th, 2013 · · Particle Debris

Facebook Zombie

Facebook continues to fascinate us with its ability to tap into the psychological mechanisms of human beings, the need for a human connection and the need to share -- even if what's shared is not so great.  FaceBook Home has refined that technique such that it has transitioned from worrisome to treacherous.

Apple’s Data Services Are Showing Strain

4:45 PM, Mar. 29th, 2013 · · Particle Debris

Data Center Woes

In this week's Particle Debris, John Martellaro looks at two very critical articles about Apple's data services.  These are substantive articles that highlight what we've been suspecting all along. The good news is that this may be a giant opportunity for Tim Cook lay down the gauntlet and make his mark on Apple.

Apple and the Jaw-Dropping Grandmaster Chess Move

3:00 PM, Mar. 23rd, 2013 · · Particle Debris

The jaw-dropping chess move

With regularity, in grandmaster chess, we see moves that take our breath away.  We bow before the awesomeness of a move that is so bold that we would have never dared make it -- unable to see the deep implications of a Queen or Rook sacrifice. Yet, there it stands -- the winning move that crushes another grandmaster.  Is such a move within the grasp of Apple and its cash?

The GM Corvette and the Apple Mac Pro Have Much in Common

6:29 PM, Mar. 15th, 2013 · · Particle Debris

Building a

Companies that claim they make the very best product of its kind but then waffle on selling low volume, premium, awe inspiring, likely very expensive high end products will implicitly lose credibility. That seems to be the discussion around the Mac Pro lately. Will Apple's next Mac Pro light the world on fire? Or just be a case of slash and burn?

Worry About Facebook, Not Skynet

3:40 PM, Mar. 1st, 2013 · · Particle Debris

Facebook? Skynet?

It requires a clear, articulate presentation to properly enumerate the perils of Facebook. A CNN author, who has quit Facebook, has done just that. He tells a story that's worse than you ever could have thought.

We’ve Changed and Grown. Apple’s iOS Hasn’t

5:30 PM, Feb. 15th, 2013 · · Particle Debris

The maturation of iOS

There comes a time when an OS has to make a quantum leap. Mac OS 9 led to Mac OS X. Then, OS X went from being a very nifty UNIX OS with a great GUI in Snow Leopard to a modern, mobility and socially oriented OS in Mountain Lion.  Things remain the same until it's time for a change. John Martellaro thinks iOS may be in that boat right now.

4 Big Reasons People Love to Hate Apple

3:45 PM, Feb. 8th, 2013 · · Particle Debris

4 Reasons People Hate Apple

Apple is a very visible and successful company. As a result, everyone who pays an attention to the company has an opinion about Apple. Emotional opinions. And basking in the glory of Apple with seething opinions is the Thing To Do. That, however, doesn't relate to Apple's goals or insights into the company very well.